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      The Sandwich Economics of the Masters and Augusta National

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      Experts say $1.50 pimento cheese sandwiches are not just about hospitality. Instead, they are a low-cost way to cultivate one of the biggest brands in American sports.AUGUSTA, Ga. — José María Olazábal hit a tee shot at Augusta National Golf Club’s 12th hole one day this week, jokingly bowed to the spectators and meandered toward the green of one of the great holes in golf.Much of the gallery swiftly headed toward one of the great bargains in sports: the Amen Corner concession stand, where fans at the Masters can come by a meal — sandwich, soft drink and a cookie — for as little as $5.The famously controlling club has spent decades accepting that it cannot, in fact, control the weather. But economic forces surrounding the tournament are well within reason, and so the price of a pimento cheese sandwich has stood at $1.50 since 2003. Adjusted for inflation, and assuming the sandwich was appropriately priced to begin with, it should be about $2.14.Economists believe the enduring bargain, at odds with an era of sticker-shock prices at many athletic events, is not merely a matter of Southern hospitality. Instead, they see hard-nosed, soft-power genius: a thrifty way to cultivate the mystique that has helped make the Masters brand one of the most valuable in sports.“They want to take you back to the days of Bobby Jones — the good old days, if you will,” said John A. List, a professor of economics at the University of Chicago, referring to Augusta National’s co-founder. “They haven’t followed prices, and they’re understanding that their real bottom line is over years. I think they purposefully don’t follow inflation and economics, and that makes the message even stronger.”“Economically,” said List, who attended the Masters in 2019, “I actually thought it was brilliant.”A patron carried her haul of Masters merchandise.Doug Mills/The New York TimesWhile Augusta National may be the most celebrated site of cheap concessions, it also may offer broader lessons for the sports industry. Georgia, with its moderate cost of living and high-wattage sporting events, has emerged as something of a case study. About 145 miles to the west, the Atlanta Falcons cut prices in half a few years ago when they moved into Mercedes-Benz Stadium. The franchise, cognizant that most of the money in the N.F.L. flows from media rights agreements and ticket sales, basked in positive news coverage and, ultimately, more spending by fans.The concept has slowly spread throughout sports. The Baltimore Ravens, San Francisco 49ers and Charlotte Hornets, among other professional teams, have rolled out their own so-called fan-friendly concession pricing initiatives, which have helped draw spectators into stadiums earlier and encouraged others to attend in the first place.At Augusta National, trimming the cost of a pimento cheese by 50 cents, to $1, would be a throwback to the presidency of George Bush — the first one. The club, which wraps its sandwiches in green packaging that blends in with the course, is unlikely to go in the other direction and sharply raise prices, which would mean abandoning the strategy it has long cloaked in the language of gentility and wholesomeness.“We want the experience to not only be the best but to be affordable,” Billy Payne, who spent 11 years as the club’s chairman, said in 2007. “We take certain things very, very seriously — like the cost of a pimento cheese sandwich is just as important as how high the second cut is going to be.”Fred S. Ridley, Payne’s successor, similarly said that Augusta National’s goal is to provide food “at a reasonable price.”Patrons took a lunch break near the 11th hole.Doug Mills/The New York TimesRidley said the low cost “just sort of adds to the feeling” for the sandwiches, though he declined to identify which one he prefers. (“I like them all but try to stay away.”)People, of course, would still eat. But the prospect of higher profit margins, List suggested, is almost certainly beside the point in the minds of Augusta National’s green-jacketed members, who are often titans of business or politics. Whatever quarters are left on the table represent an investment of sorts, experts said, while also aligning well with the ethos of the club and the state.“They want to shock and awe you on the low side, and they could double, triple or quadruple the prices,” List said as he headed to a Chicago White Sox game this week. “I would have noticed and thought that’s kind of normal. And I don’t think the Masters wants to do anything common.”Exactly how much money runs through Augusta National is unclear, a multimillion-dollar mystery that satisfies a tradition of privacy at a club that has long faced accusations of racism and sexism.Augusta National does not say how many tickets it sells for $75 for practice rounds or $115 for competition days, or how much it makes from the decidedly-not-low-cost merchandise fans buy and lug around in clear plastic bags. Its television deal with CBS has long been a series of one-year contracts that are not believed to be hugely lucrative for either the network or the club. It accepts only a handful of blue-chip sponsors, and Ridley said this week that the club would donate its proceeds from a new video game partnership with EA Sports to a foundation that promotes golf.And Augusta National is unafraid to capitalize on its food when it is bound for places beyond its gates. This year, fans could have Masters fare delivered to their doorsteps, including pounds of pimento cheese, pork and chocolate chip cookies. For good measure, the $150 packages included 25 of the dishwasher-safe plastic cups that are the tournament’s premier souvenirs.A sandwich, drink and a cookie costs around $5.Doug Mills/The New York TimesBut whatever Augusta’s financials look like, they are almost assuredly helped by the simplicity of the club’s menu. Along with the pimento cheese, which is served between two pieces of white bread, there is an egg salad sandwich for $1.50. This year brought the introduction of a new sandwich, chicken salad on a brioche bun, for $3. The most expensive selections on the menu are the beers, served in green plastic cups for the princely sum of $5.Pimento cheese, a staple of Southern events from backyard gatherings to black-tie weddings, has been on Augusta National’s menu since the early days, and is the most famous of the club’s culinary offerings.Nathalie Dupree, the cookbook author and pre-eminent Southern chef, said the acid in the mayonnaise acts as a preservative, clearing the way for golf fans to carry a couple of the sandwiches in a pocket or purse for a few hours and nibble at them under Georgia’s warm spring sun.“It is sort of Southern genius that they are going to figure out a sandwich for the heat,” Dupree said. “You are always working around the heat, before air-conditioning, particularly.”The sandwich was appearing prominently in newspaper accounts of the tournament by the 1970s, which was also when the Junior League of Augusta published its recipe book, “Tea-Time at the Masters.” The club’s pimento cheese recipe was not included, though a step-by-step guide for a concoction christened cheese paste, made from Cheddar, cream cheese and pimento cheese — at room temperature — did.The woman who submitted it? “Mrs. Arnold Palmer,” Winifred Palmer, whose husband had already won his four Masters titles by then.“My mother in particular was very fond of the pimento cheese sandwiches at Augusta,” said Amy Palmer Saunders, who chairs the Arnold & Winnie Palmer Foundation. “She would’ve enjoyed experimenting with anything like that in the kitchen.”Augusta National keeps the concession menu simple and affordable.Doug Mills/The New York TimesThe players also revere the food, simple as it is.Bubba Watson, who won in 2012 and 2014, said he favors the barbecue and pimento cheese sandwiches, asking club staff to hold the egg salad and slip in more pork when he orders a trio known as the Taste of the Masters. And before he won last year’s tournament, Dustin Johnson declared simply, “My favorite thing about the Masters is the sandwiches.”To walk the course this week is a chance to hear, no matter the time, someone mulling what they want to eat. The cashiers, accepting only credit or debit cards because of the coronavirus pandemic, are waiting.“They fulfill kind of the dream that you have,” said List, who described Augusta’s approach as “Adam Smith in his glory.”“When you see it on TV, you think it’s a wonderland,” he said of the course. “And Disney looks like a wonderland until they stick it to your wallet.” More

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      in Soccer

      Rooting for Your Home Team in Person? Here’s What You Need to Know.

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      This spring, big-league games are luring fans to stadiums and arenas. Expect varying levels of mask-wearing, social distancing and pregame testing.From strict testing, masking and physical-distancing protocols in New York and California, to a full 40,000-seat stadium with almost no coronavirus restrictions outside Dallas.These are the widely varying conditions sports fans can expect as large-scale spectatorship returns to big-league stadiums and arenas this spring. Americans are still getting infected with the coronavirus each day, and hospitalizations and deaths continue to add to the virus’s ghastly toll — but even the most Covid-weary cannot deny the life-affirming joy of root-root-rooting for the home team.The question is, should you be rooting in person?“The devil’s always in the details,” said Dr. Thomas A. Russo, chief of infectious medicine at the Jacobs School of Medicine and Biomedical Sciences at the University at Buffalo. But when masking and distance standards are closely enforced, “the risk is going to be low,” he said.Fans were present on a very limited basis for some games at the end of last baseball season and in the N.F.L. season that concluded last month, and more recently for some N.B.A. and N.H.L. games. As of Friday, there have been no reports of community spread, but an argument can be made for waiting a bit before applying the face paint and heading out.“We’re still going to have a moderate community burden of disease for another six to eight weeks,” Dr. Russo said. “After that, as we’re working on the vaccinations, I expect it to lighten. So baseball in July may be very comfortable,” he continued, “whereas Opening Day may be less so.”This spring, the spectator policies of big-league baseball, soccer, hockey and basketball teams in the United States are governed primarily by the Covid-19 regulations of the 27 states where they are located, and the District of Columbia. The N.H.L. has extensive protocols for players, fans and buildings, and “none are independent of local, state, provincial or federal guidelines,” said John Dellapina, the league’s senior vice president of communications.But that leads to wide variations in how many are able to watch a game at the stadium or arena — and the lengths to which they must go to get in. The best thing for prospective spectators to do is check on their favorite team’s website and see what they need to do for a ticket.In New York, regulations currently allow 10 percent capacity at indoor sports venues — that translates to roughly 2,000 fans at Madison Square Garden for Knicks and Rangers games, 1,300 Islanders fans at Nassau Coliseum and 1,800 Nets fans at the Barclays Center — and 20 percent at outdoor venues.Those fans must present evidence of a negative virus test taken within 72 hours of the game (at a cost of $60 or more); have that test result linked to their ID via an app, like the tech company Clear’s digital health pass or New York State’s Excelsior Pass; complete a health survey before entry; submit to a temperature check; and, once inside, wear a mask except when eating or drinking.Outdoors, the same entry procedures will be in place, but with 20 percent capacity, when fans return to Yankee Stadium on Opening Day, April 1, and to Citi Field for the Mets home opener on April 8. (Both teams also say they will accept proof of full vaccination.) Gov. Andrew M. Cuomo announced the doubling of capacity for outdoor stadiums on Thursday, which means the Yankees can host almost 11,000 fans and the Mets about 8,400.That will also hold true for the Toronto Blue Jays, who are likely to play home games in Buffalo’s intimate Sahlen Field starting in May or June if the U.S.-Canada border remains closed. At Sahlen, 20 percent capacity translates to about 3,300 fans.Limited tickets and lots of social distancingOf course, all of this is dependent on scoring a ticket. Season-ticket holders get first crack at seats, so resale sites are the best bet for the casual fan.For some teams those secondary prices will be steep, given the limited supply, like the $260 nosebleed seat listed on Thursday for Islanders-Rangers at the Coliseum April 11. The cheapest resale price for a Red Sox-Orioles Opening Day ticket at Fenway Park (12 percent capacity) was put at $344. Currently, resale sites don’t even list tickets for Yankee Stadium or Citi Field until June.Baseball fans kept their distance from each other during the game between the New York Yankees and the Pittsburgh Pirates at George M. Steinbrenner Field in Tampa, Fla., on March 13.Eve Edelheit for The New York TimesNew Jersey is allowing 10 percent capacity at Devils games indoors in Newark (about 1,800 fans), and 15 percent capacity for Red Bulls games outdoors in Harrison (about 3,750) when the Major League Soccer season starts on April 17. But unlike New York, no negative Covid-19 test is required. “If you buy tickets together, you can sit together, but otherwise, we have to spread apart,” said Gov. Phil Murphy of New Jersey.Sports and health officials use algorithms to determine what percentage of capacity allows for six feet of spacing. For most arenas, that figure is 20 to 25 percent, so the Devils are well below that threshold.In California, a color-coded system determined by local infection rates determines restrictions. Until recently, Los Angeles County was in the strictest purple tier, which would have restricted attendance to 100 fans at LA Galaxy and LAFC soccer games and Dodgers baseball games.But the county has since moved to the red tier, which allows 20 percent capacity at sports venues. So when the Dodgers play their home opener on April 9, as many as 11,200 fans will be on hand at Dodger Stadium. Orange County also moved to red, which will enable 9,000 fans to turn out at Angel Stadium. So did San Diego County, giving the OK for 10,000 Padres fans at Petco Park.And so it goes in a checkerboard manner across the country. The Colorado Rockies can fill their ballpark to just over 42 percent of capacity, or 21,000 fans who must wear proper masks. In Missouri, the St. Louis Cardinals can fill up to 32 percent of their stadium, and in Pennsylvania, the Philadelphia Phillies and Pittsburgh Pirates can fill 20 percent. But in Michigan, current regulations mandate that the Detroit Tigers admit only 1,000 fans, though the team says that figure could be increased.In Oregon, state officials have not yet cleared the Portland Timbers men’s and Portland Thorns women’s soccer teams to allow fans into Providence Park. That’s also true for 13 N.B.A. basketball teams, though that number could shrink in the coming days.Indeed, the N.B.A. has perhaps the most uniform leaguewide policy regarding Covid protocols. In the 17 arenas that currently admit fans, none are allowed to sit courtside and must be at least 15 feet behind team benches. Fans with seats within 30 feet of the court must present a negative Covid-19 test within 48 hours of game time or pass a rapid test on-site, and they are prohibited from eating.The N.H.L. has also made rink-side adjustments after a few early-season outbreaks among players and officials in closed-door games. The plexiglass panels were removed from behind the team benches and the penalty boxes to promote air circulation. And at 18 of the 24 U.S. rinks that now or will soon allow attendance, fans are prohibited from sitting behind the benches and penalty boxes or along the glass.And then there’s Texas…Then there’s the Lone Star state, where Gov. Greg Abbott recently removed all Covid-19 restrictions.The Texas Rangers took that as their cue to allow full capacity, all 40,518 seats, for the first three games at their new retractable-roof baseball stadium in Arlington — the first team in North America to do so. There will be no protocols beyond a mask-wearing rule at those two exhibition games on March 29 and 30 and the season opener on April 5. Subsequent games will be at less-than-full but still undetermined capacity.Dr. Catherine Troisi, an infectious disease epidemiologist at UTHealth School of Public Health in Houston, said she would not recommend attending those first three games in Arlington.“Will people keep their masks on, will they be drinking alcohol, will they be shouting, will the roof be open or closed?” she said. “There are so many risk factors. Even if you’re fully immunized, I’d advise against going.”However, another Dallas team is showing more restraint. The N.B.A. Mavericks will continue to cap their attendance at about 25 percent capacity and require fans to complete a health questionnaire. “Nothing will change,” the Mavericks owner, Mark Cuban, said.Golf fans, buoyed by the principle that outdoors is better when it comes to the coronavirus, are returning to PGA Tour events. Some 10,000 were expected for this weekend’s Honda Classic in Palm Beach Gardens, Fla. That’s 20 percent of maximum capacity.But if it still seems like a lot of people on a golf course, don’t worry. The PGA Tour website reminds all spectators to make sure their temperature is under 100.4 degrees before they arrive and to maintain six-foot distancing.And, as a final reassurance for those who simply must get out and watch a tournament in person, the PGA warns that “no autographs, fist bumps or selfies are permitted with players.”Follow New York Times Travel on Instagram, Twitter and Facebook. And sign up for our weekly Travel Dispatch newsletter to receive expert tips on traveling smarter and inspiration for your next vacation. More

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      in Basket

      What Is March Madness Without the Bands?

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      Neither the men’s nor women’s N.C.A.A. basketball tournaments will allow bands this year — and canned music just can’t compare.INDIANAPOLIS — In a normal year, when a player sinks a buzzer-beating shot in a N.C.A.A. tournament game, tens of thousands of fans erupt in celebration.This year will prove to be a bit quieter, even if the venue is larger.The men’s Final Four tournament will take place at Lucas Oil Stadium, a 70,000-seat arena home to the N.F.L.’s Indianapolis Colts. The crowd will be capped at 25 percent of capacity, with fans masked and seated in socially distanced pods of two, four or six. And the area reserved for each 29-member band will be empty.“I understand the N.C.A.A.’s decision,” Jake Tedeschi, 22, a senior tenor saxophone player in the No. 1 seed University of Illinois’s basketball pep band, said in an interview on Thursday. “But man, I wish I could be there. I’m hoping they’ll reconsider for the Final Four.”But now, that dream is dashed, too.After previously excluding bands only through the Elite Eight, an N.C.A.A. associate director of communications, Christopher Radford, said in an email on Friday that no bands would be allowed at any of the games in either the men’s or women’s N.C.A.A. basketball tournaments this year.The decision, he said, was based on health and safety protocols developed with local health authorities, which “led to reductions in the size of official travel parties and limits on overall capacity in venues.”The six Indiana venues that will host this year’s games, he said, will still play school fight songs and anthems. They will screen cheer video performances, and other band music will be in rotation.But the honking tubas and energy-building improvisation of pep bands are what attracts many fans to the college game — they are the antithesis of the N.B.A.’s reliance on canned noise to punctuate big blocks and thunderous dunks. And bands have an even more crucial role in the N.C.A.A. tournament, Barry L. Houser, the director of the University of Illinois’s marching and athletic bands for the past 10 years, said.“There’s nothing like live music to bring a stadium or arena alive,” he said in an interview on Thursday. “The playing of a fight song after a great play or going into a hot timeout after an amazing play for the team can really get the crowd riled up.”Tedeschi, the University of Illinois band member, believes a band can “absolutely” change a game.“We scream a lot,” he said. “And, especially late in the game, we do our best to distract the other team’s players.”There will be no band for players to interact with at this year’s tournaments.Richard Shiro/Associated PressBut pep band players aren’t just passionate about school fight songs or “Sweet Caroline” — they’re some of the biggest basketball fans in the arena and the spark that ignites most student sections.“The chance to travel with the team and be their number-one supporter is a big reason I do athletic bands,” Tedeschi said. “It takes time away from my other coursework, especially when we’re traveling more, but it’s a sacrifice I’m willing to make. It’s near and dear to my heart.”But seniors like Tedeschi will never get the chance to play at an N.C.A.A. tournament game — a big part of why he joined the pep band his freshman year, he said. (The Illini did not make the men’s or women’s N.C.A.A. tournament his first two years, and the pandemic derailed last year’s games.)He understands the N.C.A.A.’s decision to prohibit bands in the first two rounds, but thinks they could have been allowed for games later in the tournament. “The bracket is smaller, and fewer teams’ bands would show up,” he said. “It would mean less other fans, but for seniors, it’s the only chance we have. Mid-major teams don’t make it every year.”Michael Martin, a 21-year-old senior at Ohio State who plays snare and bass drum in the pep band, has never been to any of the N.C.A.A. tournaments. And he’s now missed his chance.“I prepared myself for it,” he said. “But I’m still really disappointed. I was looking forward to playing ‘Buckeye Swag’ for everyone.”Houser, the University of Illinois band director, feels terrible for his seniors — especially in a year that the men’s team is a No. 1 seed.“The teams went through a lot of challenges, and now they’re doing so well,” he said. “I just wish our students had the opportunity to cheer them on in this situation.”But having steeled themselves to the reality of a tournament without live music, band directors are looking forward to the coming year with optimism.Christopher Hoch, who is in his fourth year as director of the Ohio State University marching and athletic bands, has been persevering with his athletic bands class, even absent opportunities to play at games.“I felt it was important for students to continue to have the opportunity to play, even though they weren’t necessarily performing at events,” he said.Now, Hoch is preparing his students for the halftime show they typically do at the spring football game. “We love being there to support the team and university,” he said. “And I’m hopeful we’ll be able to get back to doing that soon.” More

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      Nets and Knicks Welcome Back Fans for First Time

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      #masthead-section-label, #masthead-bar-one { display: none }The NBA SeasonVirus Hotspots in the N.B.A.LeBron and Anthony DavisThe N.B.A. Wanted HerMissing Klay ThompsonKobe the #GirlDadThe fans allowed into Barclays Center in Brooklyn were scattered about to ensure social distancing.Credit…Brad Penner/USA Today Sports, via ReutersFans Return in New York, Thrilled to Cheer (and Jeer) AgainThe Nets and the Knicks were the first teams to take advantage of New York’s relaxed rules on attendance at sporting events. It was … different, but also a welcome bit of normalcy.The fans allowed into Barclays Center in Brooklyn were scattered about to ensure social distancing.Credit…Brad Penner/USA Today Sports, via ReutersSupported byContinue reading the main storyFeb. 24, 2021Updated 9:24 a.m. ETThe lights went dark before the game at the Barclays Arena on Tuesday night. A glossily produced video blared from the video screens, filling the 19,000-seat venue with sound and clips of Nets dunking or shooting through colored wisps of smoke, along with the words “Brooklyn Together.” Then the team’s starting lineup sprinted onto the court, one by one, as they were introduced by the public address announcer. And with each name, the crowd roared.Well, it was a fake crowd mostly — piped in through the speaker system — that provided the roars as the Nets got set to play the Sacramento Kings. The actual crowd in attendance — about 300 or so — mostly sat quietly in their seats, lightly clapping as if they were watching a Dvorak symphony or a middle school graduation.Tuesday night was the first time that the Nets allowed fans to watch a game in person since March 8 of last year, when more than 15,000 people attended. Two weeks ago, Gov. Andrew M. Cuomo announced that venues with 10,000 or more seats would be allowed to host fans at 10 percent of the venue’s capacity.James Harden had a triple double in a win over the Kings.Credit…Kathy Willens/Associated PressStephen Curry said it felt good to be heckled again.Credit…Wendell Cruz/USA Today Sports, via ReutersBarclays could have hosted thousands more fans, but opted to start small. To attend, patrons had to take two coronavirus tests — one within 72 hours of the game and another, rapid version on site.Across New York’s East River, similar scenes were playing out when the Knicks hosted the Golden State Warriors at Madison Square Garden. The crowd was a bit bigger in Manhattan — about 2,000 fans — but it was enough that Knicks Coach Tom Thibodeau called the night “a first step back toward normalcy.”The Knicks boasted the game had been a “sellout,” and before it began the fans chanted “M-V-P! M-V-P!” and nearly drowned out the remarks of Julius Randle, who addressed the crowd after being named the Knicks’ first All-Star Game since 2018. By the second half, even the visitors got a sense nature was healing. The Warriors won, 114-106.“There were some fans heckling,” Warriors guard Stephen Curry told reporters after the game, “which was awesome.”Credit…Angela Weiss/Agence France-Presse — Getty ImagesThe former Giant Justin Tuck and the actor Tracy Morgan were courtside at the Garden.Credit…Pool photo by Wendell CruzIn Brooklyn, the return of fans meant the return of the Nets’ dance team, too.Credit…Brad Penner/USA Today Sports, via ReutersThe Nets and the Knicks are two of 14 N.B.A. teams allowing patrons to attend games in some way.“It’s a nice change,” Nets Coach Steve Nash said. “We obviously have been playing in empty stadiums for the most part, at least at home. And so to have some fans and a little bit of life and energy, and hopefully we can safely incorporate more fans as we go here.”Barclays Center was a microcosm of the disruption that the world has gone through over the last year. At times, it felt like an uneasy blend between a haunted house and a private Beyoncé concert. Thousands of seats remained unavailable, many still covered by tarps. Almost all of the arena’s restaurants were closed.There was no line for bathrooms, and inside them some sinks had tape over them to encourage social distancing. A sign outside the arena, where scalpers used to roam, offered free testing for the coronavirus, the specter of which was never far away: After walking inside for the game, patrons were greeted with a warning sign that included the line, “Traveling to and from, visiting, and/or providing services in and around the arena may lead to a risk of exposure to COVID-19.”Dozens of ushers stood idly by — back to work for the first time all season — holding placards shaped like stop signs that read, “Please wear your masks.” One remarked that while it was good to be back, she was befuddled by the lack of hallway traffic. “So why am I here?” she said. “There’s no guests!”While the Barclays Center crowd was limited to a few hundred by the Nets, Madison Square Garden welcomed about 2,000 fans. “Even just having a couple thousand fans makes a difference,” Warriors Coach Steve Kerr said. “It just feels more normal, more real.”Credit…Pool photo by Wendell CruzBut as the Knicks’ Thibodeau noted across the river, Tuesday night also represented the first tentative steps back to normalcy in New York sports. Along with the ushers came the return of the Brooklynettes, the Nets’ dance team, and the team’s drum line. Before tipoff, a woman with a headset approached the rehearsing dancers, who were on an elevated podium far from the court, and pleaded: “We have to be really on it with our masks. Please.”One drummer yelled across the arena — possibly to a team of breakdancers — “You all look wack over there.” In previous years, his voice would not have carried so far.Shortly before tipoff, the Nets debuted a video of players speaking the lyrics to the Bill Withers classic, “Ain’t No Sunshine,” dedicated to absent fans. Then Kyrie Irving waved to the crowd on both sides of the court; in an arena with hundreds instead of thousands of people, fans might have been forgiven for thinking Irving was waving to them individually.“It felt like you were sitting in your living room,” said Dylan Schultz, 27. “I’m sitting just with my friend. Not too many people around me. But there’s still this environment of the game is right directly in front of you. You could hear them talking to each other. Sick.”Some in the building tried to keep up traditions, like trying to interrupt opponent’s free-throw shooting. On Tuesday, that effort — normally taken up by thousands of fans screaming and waving objects — fell to four drummers behind the basket, joined occasionally by the five dancers. (Statistically speaking, they could claim success: The Kings shot 13 of 19 from the line, slightly below their season average.)As far as the game itself, the Nets led most of it and won their seventh straight, 127-118. Bruce Brown, the starting guard, got a rare turn in the spotlight, scoring 29 points, as did James Harden, who had a triple-double: 29 points, 11 rebounds and 14 assists.For the most part, the crowd — scattered throughout courtside seats, luxury suites and some in the lower level — stayed subdued, in spite of having the most hyped Nets team in years to watch in person.“It feels like you’re watching a practice session,” said Rich Schaefer, 42, a season-ticket holder. “You’re at a high school gym, and there’s no one there. But you’re watching the best players in the world. It’s not the same energy you get during sold-out games. But there is something incredible, as a basketball fan, of watching and hearing everybody talking and not being distracted by what’s happening around you.”But for the players, the sight of friendly jerseys was a welcome one.“Just having somebody in there to cheer you on is better than nothing,” Nets guard Joe Harris said. “It was definitely nice, even though 300 is not a lot in the big arena. But it’s still a better feel than the empty ones.”AdvertisementContinue reading the main story More

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      in Tennis

      Goodbye to Fans at the Australian Open

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      #masthead-section-label, #masthead-bar-one { display: none }The Australian OpenWhat to Watch TodayHow to WatchThe Players to KnowTesting Australians’ VIrus AnxietiesAdvertisementContinue reading the main storySupported byContinue reading the main storyGoodbye to Fans at the Australian OpenA new coronavirus lockdown for the state of Victoria means five days of no fans at the Grand Slam tournament.Spectators exited Rod Laver Arena mid-match to meet a lockdown deadline on Friday night in Melbourne, Australia.Credit…Dave Hunt/EPA, via ShutterstockFeb. 12, 2021Updated 5:17 p.m. ETMELBOURNE, Australia — The reigning men’s champion Novak Djokovic was on the ropes on Friday when Melburnians were made to leave Rod Laver Arena. It was 30 minutes before the clock struck midnight, a Cinderella-like moment when their freedom turned to confinement and their lives reverted to what they experienced during a 111-day lockdown last year.As the Australian Open spilled into Saturday, it ended at 1:20 a.m. with Djokovic, the world No. 1, eking out a 7-6 (1), 6-4, 3-6, 4-6, 6-2 third-round victory over Taylor Fritz, an American ranked 31st. The stadium lights remained on overnight, but the electricity left the building as the state of Victoria entered a five-day quarantine at 11:59 p.m. that spared the tournament but not the spectators.The retreat of the fans did not sit well with Fritz. “I understand the fact that Victoria is going back into lockdown and people have to go,” he said. “If that’s the case, then we shouldn’t have played tonight if we weren’t going to finish the match on time.”A surreal fifth day of play provided a tableau of the times, with the best-laid plans redirected midstream by a more contagious variant of the coronavirus that was first found in Britain. By Friday, it had infected 13 people linked to a quarantine hotel near the Melbourne airport that was being used to sequester returning travelers.In the early afternoon, as Serena Williams, a seven-time champion, stepped onto Rod Laver Arena’s court for her third-round match, Premier Daniel Andrews of Victoria stepped to a microphone a few miles away to announce a “circuit-breaker” five-day lockdown aimed at preventing a third wave of infection from inundating the state.Victorians, he announced, would be allowed to leave home only for essential shopping, work, caregiving and exercise. Sports and entertainment venues were shutting down, but professional athletes like tennis players were considered in the category of “essential workers” and would be permitted to continue their matches, albeit behind closed doors.It was bittersweet news for the players, who for the first time since last year’s Australian Open were contesting a Grand Slam in front of crowds, with the number of fans allowed on the Melbourne Park grounds each day capped at 30,000.The players had arrived in the country early and completed a 14-day quarantine aimed at protecting Australians from them, so eager were they to play in front of crowds in what promised to be a significant step toward their old normal. Instead, the players found themselves in the new normal established when they traveled last year to New York for the United States Open and to Paris for the French Open: sequestered to protect them from their hosts.“It’s going to be a rough few days for I think everyone,” Williams said after her 7-6 (5), 6-2 victory against the 19-year-old Russian Anastasia Potapova.Serena Williams after beating Anastasia Potapova in the third round.Credit…Cameron Spencer/Getty ImagesAll morning, rumors swirled around the tournament grounds, whipped into a tempest by spectators half-watching matches while they scrolled through their news feeds and studied texts from friends and family members.After Andrews confirmed the worst of the rumors, a bottleneck formed in the aisles, with spectators exiting the stadium to call airlines to rebook flights hurrying past those still filing inside. Two fans, Lauren Grundeman and Belinda Brown, waited until after Williams closed out her match to call Qantas Airways. Anticipating that flight schedules would be slashed in the coming days because of the lockdown, they wanted to move up their return travel to Sydney and leave in a few hours’ time.“We were too late,” Grundeman said. “All the flights today sold out a half-hour ago.”Grundeman and Brown considered themselves fortunate to secure seats for a Saturday afternoon return. They weren’t sorry that they came. It was worth the inconvenience, they said, to see Williams inch closer to a record-tying 24th Grand Slam singles title.“Definitely,” Brown said. “Serena is amazing.”Williams is a charismatic headliner, but the atmosphere was lacking its usual fizz, said Grundeman, who regularly attends the Australian Open. The lines to get inside, which are usually long, were nonexistent on Friday. There were no Swedes with national colors painted on their faces. No Dutch decked head to toe in orange. Grundeman described the energy as “flat.”Friday’s announced attendance, on a day tailor-made for soaking up the sun and world-class groundstrokes, was 22,299. Many Melburnians had said in interviews and letters to newspapers that they were forgoing this year’s event out of an abundance of caution. Brown said she couldn’t blame them.“If I was local, I’d be a bit like, we don’t need people coming and bring extra cases,” she said.Julie Dunlop rose before the sun and phoned her daughter. They held tickets to the day session Friday but Dunlop was discomfited by television reports that a lockdown — or “the dreaded L-word,” as she called it — was imminent. Should they soak up the sunshine before holing up in their houses? Or was the prudent play to stay away?“I was ready to pull the plug on it, but my daughter was keen to come,” said Dunlop, who warmed to the outing as she sat in the stands on an intimate outside court and watched the Australian doubles team of James Duckworth and Marc Polmans defeat Ricardas Berankis and Mikhail Kukushkin.Roughly 100 fans, most of them cheering enthusiastically for Duckworth and Polmans, filled the air with the sounds of solidarity. The Victorian premier hadn’t spoken yet, but Dunlop had a pretty good idea what he was going to say. “We’re lucky in one way to be here before it’s too late,” she said.Spectators cheered during the last match of the day on Court 3.Credit…Alana Holmberg for The New York TimesIn the stands, fans were checking their phones constantly. But on Court 13, Polmans tuned out everything but his harmony with Duckworth. Afterward, his coach filled him in on the lockdown rumors.“My first question to my coach was, ‘Do you think they’re going to cancel the tournament?’” Polmans said.Craig Tiley, the Tennis Australia chief executive, stood outside Rod Laver Arena on Friday afternoon and wearily assured everybody that the show would go on. “The players will compete in a bubble,” he said, adding that their movements would be restricted to traveling from wherever they were staying to Melbourne Park and back. He told the athletes to be alert, not alarmed.Tiley kept this year’s tournament slogan, “No Place for Impossible,” in his jacket pocket. It was part of a speech best saved for another day. Friday’s news made a line uttered before the tournament by Williams’s sister, Venus, a better motto for the moment: “Stay positive and test negative.”The tournament bubble could burst any day, and then what?“It’s definitely a worry,” Polmans said, adding, “If one of the players tests positive, then I think the tournament’s going to be done.”AdvertisementContinue reading the main story More

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      What It’s Like in Raymond James Stadium

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      What It’s Like in Raymond James StadiumBenjamin Hoffman/The New York TimesMy first Super Bowl was at Raymond James Stadium in 2009 and I’ve attended 11 of the 12 Super Bowls since. This year’s is obviously quite a bit different.Here’s a look at the scene inside the stadium → More

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      Behind the Scenes at the Super Bowl Halftime Show

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      #masthead-section-label, #masthead-bar-one { display: none }Super Bowl 2021Why the Chiefs Will WinTom Brady vs. Patrick MahomesA Super Bowl Trip Is Worth the Risk to Some Fans17 Recipes for Tiny TailgatesAdvertisementContinue reading the main storySupported byContinue reading the main storyBehind the Weeknd’s Halftime Show: Nasal Swabs and Backup PlansPutting on a Super Bowl halftime show is always a mammoth undertaking. The pandemic introduces many more logistical puzzles.The Weeknd is headlining this year’s Super Bowl halftime show, which has had to adapt to the challenges of mounting a live performance during a pandemic.Credit…Isaac Brekken/Getty ImagesFeb. 5, 2021Updated 2:19 p.m. ETWhen the Weeknd headlines the Super Bowl halftime show on Sunday, the stage will be in the stands, not on the field, to simplify the transition from game to performance. In the days leading up to the event, workers have visited a tent outside Raymond James Stadium in Tampa, Fla., to receive nasal swabs for Covid-19 tests. And though a smaller crew is putting on the show this year, the bathroom trailers have been going through three times as much water as usual — because of all that hand-washing.Amid a global pandemic, the gargantuan logistical undertaking that is the halftime show has gotten even more complicated.In a typical year, a massive stage is rolled out in pieces onto the football field, sound and lighting equipment is swiftly set up by hundreds of stagehands working shoulder to shoulder, and fans stream onto the turf to watch the extravaganza. This year, there is a cap on how many people can participate in the production, dense crowds of cheering fans are out of the question. And only about 1,050 people are expected to work to put on the show, a fraction of the work force in most years.The pandemic has halted live performances in much of the country, and many televised spectacles have resorted to pretaped segments to ensure the safety of performers and audiences. The halftime show’s production team, however, was intent on mounting a live performance in the stadium that they hoped would wow television audiences. To fulfill that dream, they would need contingency plans, thousands of KN95 masks and a willingness to break from decades of halftime-show tradition.“It’s going to be a different looking show, but it’s still going to be a live show,” said Jana Fleishman, an executive vice president at Roc Nation, the entertainment company founded by Jay-Z that was tapped by the N.F.L. in 2019 to create performances for marquee games like the Super Bowl. “It’s a whole new way of doing everything.”Last year’s halftime show, starring Jennifer Lopez, above, and Shakira, felt like an exultant, glittery party.Credit…Kevin Winter/Getty ImagesOne of the first logistical puzzles was figuring out how to pick staff members up from the airport and transport them to and from the hotel, said Dave Meyers, the show’s executive in charge of production and the chief operating officer at Diversified Production Services, an event production company based in New Jersey that is working on the halftime show.“Usually you pack everyone into a van, throw the bags into the back, everyone is sitting on each other’s laps,” Meyers said. “That can’t happen.”Instead, they rented more than 300 cars to transport everyone safely.Many of the company’s workers have been in Tampa for weeks, operating out of what they call a “compound” outside of Raymond James Stadium, the home of the Tampa Bay Buccaneers. The compound includes 50-foot-long office trailers, which used to fit about 20 employees each but now are limited to six. There are socially distant dining tents where people eat prepackaged food, and a signal for which tables have been sanitized: the ones with chairs tilted against them.Outside the perimeter of the event, there is a tent where halftime-show workers have been getting Covid-19 tests. Staff members have been getting tested every 48 hours, but now that game day is close, key employees, including those who are in proximity to the performers, are getting tested every day, Meyers said. Each day, workers fill out a health screening on their smartphones, and if they’re cleared, they get a color-coded wristband, with a new color each day so no one can wear yesterday’s undetected.It is unclear if this year’s show will mimic the high-budget elements of years past, like Katy Perry riding an animatronic lion.Credit…Christopher Polk/Getty ImagesEach time workers enter the stadium or a new area of the grounds, they scan a credential that hangs from around their necks so that in the event that someone tests positive for Covid-19 or needs to go into quarantine, the N.F.L. will know who else was in their vicinity. And there are contingency plans if workers have to quarantine: crucial employees, including Meyers, have understudies who stand ready to take their places.All of those measures are taken so that the Weeknd can step out onstage Sunday for a 12-minute act that aims to rival years past, when the country was not in the midst of a global health crisis.“Our biggest challenge is to make this show look like it’s not affected by Covid,” Meyers said.The challenge was apparent on Thursday at a news conference about the halftime show. When the Weeknd strode to the microphone, he took in the room and noted, “It’s kind of empty.” His words were perhaps a preview of how the stadium might look to people watching from home. (About 25,000 fans will be present — a little more than a third of its capacity — and they will be joined by thousands of cardboard cutouts.)During the 2017 halftime show, Lady Gaga clasped fans’ hands and embraced one of them, but the Weeknd is performing in an age of social distancing.Credit…Dave Clements/Sipa, via Associated PressBut the Weeknd (Abel Tesfaye), a 30-year-old Canadian pop star who has hits including “Can’t Feel My Face” and “Starboy,” is known for his theatrical flair. His work often has a brooding feel, an avant-garde edge, and even some blood and gore (he promised he would keep the halftime show “PG”).This will be the second Super Bowl halftime show produced in part by Jay-Z and Roc Nation, who were recruited by the N.F.L. at a time when performers were refusing to work with the league, in solidarity with Colin Kaepernick, the former San Francisco 49ers quarterback who began kneeling during the national anthem to protest police brutality and racial injustice.The N.F.L. and Roc Nation are keeping quiet about the details of the program to build anticipation, so it is unclear whether it will have the usual big-budget effects of halftime shows past, which have featured Jennifer Lopez dancing on a giant revolving pole, Katy Perry riding an animatronic lion and Diana Ross memorably exiting by helicopter.What is clear is that there is unlikely to be anything like the intimate moment Lady Gaga had with a few of her fans during her 2017 performance, when she clasped their hands and embraced one of them before going back onstage for “Bad Romance.” The Weeknd is taking the stage in a much more distanced world.Ken Belson contributed reporting.AdvertisementContinue reading the main story More

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      A ‘Super’ N.F.L. Playoff Weekend Is Missing Something. Can You Guess What?

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      #masthead-section-label, #masthead-bar-one { display: none }The Coronavirus OutbreakliveLatest UpdatesMaps and CasesVaccination StrategiesVaccine InformationF.A.Q.TimelineAdvertisementContinue reading the main storySupported byContinue reading the main storyOn Pro FootballA ‘Super’ N.F.L. Playoff Weekend Is Missing Something. Can You Guess What?No, not Tom Brady. He made it. But the pandemic is forcing teams to keep large numbers of fans away.A limited number of fans, socially distanced, at a Tampa Bay Buccaneers game this season.Credit…Jason Behnken/Associated PressJan. 9, 2021, 7:30 a.m. ETThe N.F.L. playoffs are one of the biggest sporting obsessions in the United States, typically among the most-watched television programming of the year.And this year the postseason will get an extra boost because the N.F.L. has added two playoff games, for a total of six games over Saturday and Sunday in what the league is calling “Super Wild Card Weekend.”Yet the monthlong postseason party — which will include perennial contenders like the New Orleans Saints and the Seattle Seahawks as well as rarer participants like the Buffalo Bills and the Cleveland Browns — will be drained of some of the color, sound and pomp as the league navigates the coronavirus pandemic.Most games will be played with no or very few fans in the seats, sapping some of the drama — not to mention live crowd noise — from the football festivities. There will be only a few hundred, not thousands of, Terrible Towels waved in Pittsburgh. There won’t be any “12s,” as Seahawks supporters are known, shaking the rafters in Seattle, because spectators will be barred. Just 3,000 Saints fans will be yelling “Who dat?” in the cavernous Superdome.“I hate it for the fans,” Steelers quarterback Ben Roethlisberger told reporters on Wednesday. “I think about what Heinz Field would be like Sunday night. I hate it for the Steelers, for the energy and excitement that it brings. But once again, that is what we are doing. That is what we are living in.”The Bills, who will kick off the bonanza of games on Saturday afternoon at home against the Indianapolis Colts, needed intervention from Gov. Andrew M. Cuomo of New York and an elaborate testing program to be able to host a few thousand fans for the first time this season.Viewers at home have become accustomed to seeing stadiums filled with cardboard cutouts and to hearing recorded cheers. But those make a poor substitute during the playoffs, when sold-out stadiums help add excitement for a television audience expanded by a surge in casual viewers.“Football this time of year is part of Americana, our town squares on Sundays and Saturdays and now even Wednesday,” said Andy Dolich, who ran business operations for four professional teams, including the San Francisco 49ers. “You have all sorts of digital devices and sound being pumped in, but there’s nothing like seeing fans sitting shoulder to shoulder with beer and brats being dumped in their laps.”The empty seats will hit Browns fans the hardest, Dolich said. After they ended the N.F.L.’s longest playoff drought last Sunday, their fans will not be able to attend the game in Pittsburgh. The Steelers expect to have fewer than 1,000 fans on hand on Sunday, limiting attendance to friends and relatives of players and staff members.With strict limits on attendance this weekend, there will be far fewer Terrible Towels at Pittsburgh’s Heinz Field.Credit…Justin K. Aller/Getty Images“It’s like Edmund Hillary getting to the top of Everest and not being able to tell anybody,” he said.The buzz-less stadiums have become one of the defining features of the league’s 2020 campaign, along with hundreds of positive coronavirus tests among players, coaches and staff members that forced games to be rescheduled, including one that was ultimately played on a Wednesday afternoon. Thirteen teams had no fans in attendance this season, and several other teams had fans at just a few games before health authorities banned large gatherings as the number of virus cases spiked this winter.The league drew a combined 1.2 million fans this year, less than 10 percent of last season’s number. The league’s 32 teams this season lost roughly $4 billion in sales of tickets, luxury boxes, food, parking and sponsorships. Even television viewership, the lifeblood of the league, fell 7 percent during the regular season, the first decline since 2017, when a substantial number of players knelt during the playing of the national anthem to protest racial and social injustice.The Super Bowl will be muted, too. To limit potential exposure to the virus, the teams will arrive only a day or two before the game. Many of the league’s biggest sponsors, who often host hundreds of their most important clients at the Super Bowl, will not travel to Tampa, Fla., for festivities before the game. The N.F.L. might fill just 20 percent of the seats at Raymond James Stadium, including vaccinated emergency medical workers invited by the league.Still, some fans will get a chance to see their teams play in person for the first time this season. The Bills will have about 6,000 fans this weekend, and the Packers said they would host about the same number of fans at their first home game, in the divisional round next weekend. The Tennessee Titans will have about 14,500 fans, or 21 percent of their capacity, at their home game; that number is in line with the attendance at many of their regular season games.In the future, though, when fans look back at pictures of this year’s playoff games, the empty seats are sure to stand out as much as, if not more than, the plays.“Intellectually, people will say it was remarkable that there were games, but that they were lacking the passion, which is a key element of live sports,” said Phil de Picciotto, the president of Octagon Sports, a talent agency and event management company. “It will feel lacking. But the alternative was to do nothing.”AdvertisementContinue reading the main story More