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    LIV Golf Continues to Try New Ways to Be Noticed

    Whether it’s the team concept or a decision to allow its golfers to play in shorts, the breakaway Saudi-backed series so far sees itself as the anti-PGA Tour.BOLTON, Mass. — The LIV Golf event outside Boston was minutes from beginning on Friday, and Greg Norman, the frontman for the insurgent Saudi-backed circuit, needed a new, showy way to make an entrance in the rancorous battle for the future of men’s golf.How about jumping from an airplane and parachuting onto the first tee? Surely, Norman’s nemesis, PGA Tour Commissioner Jay Monahan, had never done that?So it was that the hundreds of fans crowded around the first tee lifted their eyes to the sky to watch as Norman, who was harnessed to a retired military parachutist, dropped across the backdrop of a clear blue sky until he touched down in front of the tee.Separated from his escort, Norman bolted upright and raised both fists triumphantly. As he marched toward the tee, a fan yelled: “Greg, the PGA Tour is done. You did it, baby!”Looking a bit stunned, if delighted, Norman turned in the direction of the voice. He pointed a finger and flashed the widest of smiles.The scene could have been a metaphor for the most turbulent season in modern professional golf history: When LIV Golf suddenly appeared on the horizon this spring, the risk was manifest as the circuit searched for a welcoming place to drop into an occasionally inhospitable sport. In a surprise, LIV Golf has not only landed on its feet, it is defiantly celebrating.Despite the volume of one fan’s shout, the PGA Tour is far from done or even from losing the clash with its rival. Last week, it began a muscular counterattack. But as the fourth LIV Golf event concluded at the International Golf Club on Sunday, the evidence was mounting that the rebel tour was not retreating either. In fact, it continues to find new ways to be noticed.Consider the great dump-the-trousers crusade that unfolded here in Saturday’s second round. In its unceasing effort to be the anti-PGA Tour, which includes not having large tournament crowds or a broadcast TV contract, the LIV Golf leaders decided Saturday to allow players to wear shorts.The PGA Tour does not allow its members to show legs in competition. The LIV Golf decision moved players on the circuit to say they felt freer, an odd choice of words for a group guaranteed at least $120,000 (with expenses paid) for their appearance at the tournament.“This is a long time coming in the game of golf; I think it just takes a disrupter like LIV to get things done,” Phil Mickelson said of wearing shorts.Phil Mickelson wore shorts on Saturday and Sunday after the LIV Golf leaders decided to allow it.Mary Schwalm/Associated PressThere was only one snag in the dress code golfing revolution that LIV Golf was hoping to ignite. The majority of the golfers kept their pants on. Maybe these guys like golf tradition more than anyone suspected.I have now spent six days (two tournaments) inside the LIV Golf bubble since late July, and there are certain evident, noteworthy truths. One is that the rival circuit is clearly attracting a younger, more boisterous crowd than the typical PGA Tour gallery, portions of which can be reserved and sometimes removed, i.e., watching from an air-conditioned corporate box. LIV Golf’s chief motto is “Golf, but louder,” and with a recurring thunderous soundtrack of Beastie Boys, Twisted Sister and AC/DC, the circuit is living (no pun intended) up to its billing.Asked about the thumping music that can be heard on all 18 holes, Sergio García quipped, “I’m trying not to dance too much.”Cameron Smith, who is ranked second in the men’s worldwide rankings and who was the breakaway tour’s splashy new acquisition last week, refuted the suggestion that the music is a diversion or a gimmick. “To me,” Smith said, “it feels like the course has a bit of heartbeat.”The LIV Golf leadership is also convinced that the key to the tour’s success is its team concept, which is new to golf. The goal is to replicate the success of the Formula 1 team model. But the LIV Golf teams had a clunky rollout earlier this year when team members kept changing, which further confused potential fans who already could not identify or remember the 12 team names, let alone their four-man rosters.As an example, I stopped 10 fans on the golf course Sunday and asked them to name just one LIV Golf team. Three could do it, six could not and one grinning guy astonishingly started rattling off the team names one by one until I realized he was looking over my shoulder at a scoreboard with all the team names and scores.But next year, LIV Golf, whose major shareholder is the sovereign wealth fund of Saudi Arabia, will expand the number of tournaments, and the four-player teams will remain unchanged tournament to tournament, barring injury. Players on each team may even wear matching outfits of some sort, like a uniform, to drive home the team concept. The plan is also to make teams have a unifying theme: Four Australians led by Smith, a South African team headed by Louis Oosthuizen, and other teams bound by nationality. LIV Golf has heavily recruited Hideki Matsuyama, the 2021 Masters champion, in hopes of heading a Japanese team.The LIV Golf crowds at events are still sparse despite tickets being exceedingly cheap on the secondary ticket market. The attendance, which LIV Golf does not announce, is roughly one-fourth of what would be expected for a PGA Tour event.The LIV Golf version of a fan village alongside the golf course has considerable energy, with myriad golf skill contest booths and food trucks that might evoke a county fair. There also seems to be a bar, with a line, at every turn.But there is something else noticeable about the fan village. A giant screen was showing the golf taking place over on the course. I checked several times over three days, and while there were hundreds of fans standing and sitting around inside the village, it was rare to see anyone even glance briefly at the screen.The competition, for all its newness, does resemble an elite golf tournament with the kind of booming drives and deft short games that only the world’s best players hit. Dustin Johnson won the 54-hole event on Sunday in a playoff over Joaquin Niemann and Anirban Lahiri.But especially early on, some of the usual tension of a PGA Tour event, where the understanding is that a victory can be career-changing, was missing. On the driving range and the practice putting green before play begins, the atmosphere was unusually light and carefree — as if most of them knew that they had already been paid handsomely with guaranteed, upfront money. Which, of course, is the case.But LIV Golf is in its infancy, and its baby steps have included the successful, stunning recruitment of a sizable number of prominent golfers — a flock that very few thought could be assembled so rapidly. The circuit has now played half of its scheduled tournaments, and it is not going away.Monahan, the PGA Tour chieftain, is highly unlikely to consider Norman’s jumping out of an airplane a challenge that he must respond to in kind. But gaudy gestures aside, the new reality of men’s golf is that neither LIV Golf, which seemed to drop out of nowhere, nor the established PGA Tour is backing down. More

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    Under Pressure From LIV Golf, the PGA Tour Defends Its Perch

    Jay Monahan, the tour’s commissioner, announced prize money increases for next year to try to appease players and called the rival circuit an “irrational threat” that was trying to “buy the sport.”CROMWELL, Conn. — For the last month, as the upstart, Saudi-backed LIV Golf circuit has poached some of the most widely known players from the established PGA Tour, there has been speculation that eventually the rival organizations might have to learn to coexist.But a passionate Jay Monahan, the PGA Tour’s commissioner, did not sound conciliatory on Wednesday. Using forceful language in his first news conference since mid-March, Monahan continued to assert the PGA Tour’s primacy, announced a substantial increase in future tour prize money and accused LIV Golf of trying to “buy the sport.”“If this is an arms race, and if the only weapons here are dollar bills, the PGA Tour can’t compete,” Monahan told reporters on the eve of the Travelers Championship in central Connecticut. “The PGA Tour, an American institution, can’t compete with a foreign monarchy that is spending billions of dollars in an attempt to buy the game of golf.“We welcome good, healthy competition. The LIV Saudi golf league is not that. It’s an irrational threat, one not concerned with the return on investment or true growth of the game.”Monahan, who met with about 100 PGA Tour-affiliated players Tuesday, said he told the group that the tour “will ultimately come out of the current challenge stronger because of our loyalty and support of our players and fans.”The LIV Golf series, however, did not let Monahan have the stage to himself Wednesday. About two minutes into Monahan’s news conference, LIV Golf announced that the four-time major champion Brooks Koepka had officially left the PGA Tour to join the alternative tour. LIV Golf also announced a majority of the field for its first tournament in the United States, to begin June 30 at Pumpkin Ridge Golf Club outside Portland, Ore.There was also other news in the sport. As expected, officials for next month’s British Open said they would not bar players aligned with LIV Golf from the major tournament. Several of those golfers, like Koepka, have already qualified for the British Open because of their current world rankings or past major titles. That could change in the future, but as was the case for last week’s U.S. Open outside Boston, British Open officials were unwilling to exclude players who had already met the stated criteria for eligibility at this year’s event.And on the player front, several PGA Tour players at the Travelers Championship privately grumbled about how Koepka, just a week ago, was openly supporting a show of solidarity from a majority of top-tier golfers who have remained loyal to the tour. When asked about Koepka’s defection Wednesday, Rory McIlroy, who is second in the men’s world golf rankings, said: “I’m surprised at a lot of these guys because they say one thing and then they do another.”He added: “But it’s pretty duplicitous on their part.”Asked if he was talking about something Koepka said months ago or recently, McIlroy answered: “The whole way through, in public and private, all of it.”In addition to announcing the PGA Tour’s plans to enhance the payouts at eight tour events next year by $54 million, Monahan continued to pay tribute to his tour’s ethos as a meritocracy in which players are awarded prize money based on performance as opposed to the LIV Golf series where several golfers have signed guaranteed contracts reportedly worth hundreds of millions of dollars. LIV Golf events also have no cuts, meaning every player is assured at least a six-figure payday.A Quick Guide to the LIV Golf SeriesCard 1 of 6A new series. More

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    As Koepka Leaves for LIV Golf, the PGA Tour Mulls Changes

    Brooks Koepka, a four-time major winner, and another top-20 player committed to the new series Tuesday. In a players’ meeting, the PGA Tour commissioner outlined tweaks that included a revised schedule.Since March, Brooks Koepka has emphatically denied he would consider joining the breakaway, Saudi-backed LIV Golf series.“Money isn’t going to change my life,” Koepka said at the time with a disdainful sneer. As recently as two weeks ago, Koepka was still telling fellow players he was not interested in leaving the PGA Tour.On Tuesday, he defected to the rival LIV Golf circuit, which will hold its second event, outside Portland, Ore., starting on June 30.What changed for Koepka? It would be easy to say there were most likely more than 100 million reasons for him to reverse course since other former PGA Tour players such as Phil Mickelson, Dustin Johnson and Bryson DeChambeau have reportedly received nine-figure contracts to align with LIV Golf. The new circuit promises a limited, shortened schedule that gives golfers more flexibility and hosts no-cut tournaments in which every player is guaranteed a hefty payday.But every player who entered the inaugural LIV Golf event outside London earlier this month was suspended by the PGA Tour, and future entrants to upcoming LIV Golf tournaments will be treated similarly.Koepka’s decision is not a surprise — he telegraphed it with a scornful news conference at last week’s U.S. Open outside Boston — but it is another victory for LIV Golf in its fight for credibility against the established PGA Tour. Abraham Ancer of Mexico, who is 31 years old and ranked 20th in the men’s world rankings, also committed to the LIV Golf series on Tuesday.Koepka, 32, who won four major championships between 2017 and 2019, has been injured and struggling for years. His world ranking has slipped to No. 19 this week from No. 1 in 2019. In a bit of irony, Koepka is joining LIV Golf about 10 days after DeChambeau, his longtime antagonist, switched his allegiance. DeChambeau has also been dogged by health issues. Once viewed as a hard-swinging, bulked up game-changing phenomenon who captivated younger fans with his audacious length off the tee, DeChambeau has tumbled from fourth in the rankings to 30th. He was an afterthought at last week’s U.S. Open, finishing tied for 56th. Koepka missed the cut at this year’s Masters Tournament and finished outside the top 50 at last month’s P.G.A. Championship and at last week’s U.S. Open.But Koepka’s exit nonetheless provides another noteworthy bit of unexpected momentum for LIV Golf, whose major shareholder is the Private Investment Fund, the sovereign wealth fund of Saudi Arabia. Only six weeks ago, there was nearly universal solidarity among the PGA Tour’s player ranks.Each reversal of opinion sends little tremors through the close-knit community of PGA Tour players and has meaning. A fear of getting left behind can pervade the group, as with any other, especially when players keep going back on their word. Their colleagues may ponder: Should I jump ship now, before it’s too late and the top LIV Golf contracts are gone?Some perspective is necessary. A considerable majority of the best young players have remained loyal to the PGA Tour. Scottie Scheffler, Rory McIlroy, Jon Rahm, Collin Morikawa and Justin Thomas — ranked first through fifth — affirm their commitment to the PGA Tour weekly. Morikawa did it again Tuesday when he tweeted: “To state for the record, once again, you all are absolutely wrong. I’ve said it since February at Riviera that I’m here to stay on the PGA Tour and nothing has changed.”But it is easy to wonder how many more new faces there might be in the field by June 30, when LIV Golf makes its first appearance in the United States. The full list of entrants is expected this week.How many will be in the field when the upstart tour arrives at Trump National Golf Club in Bedminster, N.J., on July 29? That tournament will be held after the mid-July British Open, the last of this year’s major men’s golf championships.Abraham Ancer, 31, also committed to LIV Golf on Tuesday.Andy Lyons/Getty ImagesWhat is known is that the pressure continues to ramp up on the PGA Tour to respond to the credible threat LIV Golf is posing. And Jay Monahan, the PGA Tour commissioner, has the framework of a plan to at least partially appease players attracted to a shorter schedule and greater earnings. (Hint: It looks an awful lot like the LIV Golf schedule and prize money.)A Quick Guide to the LIV Golf SeriesCard 1 of 6A new series. More

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    Why You Can’t Watch LIV Golf on American Television

    The human rights record of its funder, Saudi Arabia, may be the least of the new tour’s challenges when it comes to getting on American television.For the Saudi-backed upstart LIV Golf tour, the strategy for luring top golfers like Phil Mickelson and Dustin Johnson away from the prestige and stability of the PGA Tour was simple: Offer cash, and lots of it.The arrival of the new tour and the defection of PGA Tour stars were major disruptions in what has been a stable and even staid sport. But when the first LIV event was finally held outside London last weekend after months of anticipation, it was not shown on television in the United States. And it’s unlikely that any American network will be broadcasting LIV events anytime soon.The reason boils down to this: The networks are happy airing the PGA Tour.“We are positioned as the home of golf in this country,” said Pete Bevacqua, the chairman of the NBC Sports, which shows by far the most golf in the United States. “We are not only satisfied where we are, but unbelievably pleased where we are.”Some golfers couldn’t resist the pull of the new tour, whose events are shorter than the PGA Tour’s (three days instead of four) and offer huge payouts, with individual winners receiving $4 million and the members of winning teams sharing $3 million, far more than most PGA Tour events. Even last-place finishers get $120,000; PGA Tour players who don’t make the cut after two rounds get nothing.Charl Schwartzel of South Africa won $4 million for winning the inaugural LIV Golf tournament. He pocketed another $750,000 because his team won the team competition.Alastair Grant/Associated PressBut the LIV tour got nowhere with those who might have aired its events in the United States. Representatives for LIV Golf spoke with most American broadcasters, but did not have substantive discussions about a media rights agreement with any of them, according to people familiar with those discussions. LIV broached the idea of buying time to show the London tournament on Fox — an inversion of the normal business relationship, where the media company pays the sports organization to show its event — but discussions did not go far.In the end, the London tournament was not on American broadcast TV or popular sports streaming platforms such as Peacock and ESPN+. Instead, golf fans could watch it on the streaming service DAZN, YouTube, Facebook or LIV Golf’s website, without commercials.Limited viewership numbers suggest not many of them did. The final round of the London event attracted an average of 68,761 viewers on YouTube and fewer than 5,000 on Facebook, according to Apex Marketing, a sports and entertainment analytics firm. On the same weekend, 812,000 viewers watched the final round of the PGA Tour’s Canadian Open on Golf Channel, and 2.78 million watched when coverage switched over to CBS.The absence of a media rights agreement would normally threaten the survival of a new sports league. But LIV Golf is not a commercial entity with a profit imperative. It is bankrolled by Saudi Arabia’s sovereign wealth fund and part of a larger effort by the kingdom to improve its image around the world. Players who have joined the LIV tour have been accused of helping to “sportswash” Saudi Arabia’s record of human rights abuses, including the killing of the journalist Jamal Khashoggi.LIV did not respond to a request for comment.But NBC and other broadcast networks have a long list of reasons other than reputational damage to steer clear of the new venture.LIV’s main barrier to entry in the United States is that most major media companies are deeply invested in the success of its competitor, the PGA Tour. NBC, CBS and ESPN are collectively in the first year of a nine-year, $6 billion-plus agreement to show the PGA Tour in the United States, while Warner Bros. Discovery (which owns TNT and TBS) is paying the PGA Tour $2 billion to show the tour worldwide.The media companies are not contractually restricted from showing LIV, according to the people familiar with the deals, who spoke on condition of anonymity to discuss private agreements. But they believe that doing so would draw attention away from the tour on which they are spending billions.Fox, which has a history of risk-taking in sports (it is currently investing in spring football), might seem like a good candidate to team up with LIV, but Fox does not televise any golf, and that is by design. The network had the rights to broadcast the U.S. Open through 2026, but paid money to give up those rights to NBC.Even if networks wanted to take a chance on LIV Golf, the logistical challenges would be significant. Golf monopolizes entire weekends throughout the year and is more expensive to produce than arena- and stadium-based sports. (Golf presents a particularly difficult hurdle for Fox, which rarely puts sports on its streaming service, Tubi, meaning it is difficult to show golf when schedules collide.)Phil Mickelson at the LIV Golf tournament near London. The winner of 45 PGA Tour events, he was suspended by the PGA Tour after announcing he would play on the LIV tour.Paul Childs/ReutersLIV Golf also did not have any stars on board until recently, and it is not clear whether it will attract enough top golfers to make its events attractive to fans. Questions about the tour’s backing have been uncomfortable for those who have joined.“I would ask any player who has left or any player who would ever consider leaving, ‘Have you ever had to apologize for being a member of the PGA Tour?’” Jay Monahan, the commissioner of the PGA Tour, said in a televised interview Sunday.Players who have signed contracts with LIV have been booted from the PGA Tour, though that could soon become the subject of litigation. Players have also been dropped by sponsors, either because of the association with Saudi Arabia or because companies don’t want to support golfers competing on a tour few are watching.A Quick Guide to the LIV Golf SeriesCard 1 of 6A new series. More

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    What Is LIV Golf? It Depends Who You Ask.

    Bold new project or crass money grab? Even golf’s best players can’t agree on the new Saudi-financed golf tour. Here’s what you need to know.The new Saudi-financed, controversy-trailed LIV Golf series, which is holding its first event this week at an exclusive club north of London, is the talk of golf. Not always, though, in the ways its organizers had hoped.But what is it? Who is playing it? What’s all the hubbub, and how can you watch it? Here’s what you need to know.What is LIV Golf?The new series, bankrolled by Saudi Arabia’s sovereign wealth fund, is billing itself as “an opportunity to reinvigorate golf” through rich paydays, star players and slick marketing. “Golf but louder,” goes one of its slogans.LIV Golf’s organizers hope to position it as a player-power-focused alternative to the PGA Tour, which has been the highest level of pro golf for nearly a century.Its critics, which include some of the world’s best players, have labeled it an unseemly money grab.How much money are we talking about?The LIV Golf events are the richest tournaments in golf history — this week’s total purse is $25 million, with a $20 million pot for the individual event and $5 million more to split in the team competition. The winner’s share this week is $4 million, and the last-place finisher at each event is guaranteed $120,000.And that is on top of the appearance fees and signing-on payouts individual players have accepted. Phil Mickelson is being paid a reported $200 million to take part, and Dustin Johnson, the highest-ranked player to sign up-to-date, is said to have been tempted by an offer worth $150 million. Bryson DeChambeau and Patrick Reed, two other top stars expected to compete in the next LIV series event in Oregon, will surely be expecting similar inducements to surrender their PGA Tour careers.Who are the players?The 48 players in the initial LIV Golf event were not exactly a who’s who of golf. There were, of course, big names and former major champions familiar to regular watchers of pro golf: Phil Mickelson, Dustin Johnson, Sergio García, Ian Poulter, Louis Oosthuizen, Graeme McDowell.Sergio García eagerly renounced his PGA Tour membership to join the LIV Golf series.Paul Childs/Action Images Via ReutersBut the biggest names in golf stayed away: Tiger Woods said no despite an offer of nearly $1 billion, per Forbes, and Rory McIlroy has publicly rejected the idea. And a large number of the LIV players are probably strangers to even deeply committed golf fans: The American James Piot, for example, has only ever played in one of golf’s four majors, and missed the cut in it. David Puig is a 20-year-old Spanish amateur. Ratchanon Chantananuwat of Thailand is only 15.Not everyone is (or, rather, was) a PGA Tour member, either, which was why only 17 members of the LIV Golf Series were suspended by the tour on Thursday.Read More on Formula 1The 2022 season of the global motorsport, which is enjoying growing popularity and seeking to expand its appeal, is underway.Welcome to Miami: The city became the second U.S. city to host a Formula 1 race. The event featured massive parties, fashion shows and world-famous DJs.An American Conundrum: Liberty Media, which bought Formula 1 in 2017, wants to increase the sport’s popularity in the United States. Why, then, are there no American-born drivers?‘Drive to Survive’: The Netflix series about Formula 1 has been a hit. But the racer Max Verstappen has some bones to pick.Sharing the Spotlight: Drivers in the North America-based IndyCar racing series have welcomed Formula 1’s success. But some fear losing their fans to it.Why did the PGA Tour suspend them?The PGA Tour suspended the players because it requires members to request and receive a release to play in events that conflict with those on its schedule.The punishments were not a surprise: The PGA Tour had clearly signaled months ago that it would take action against any of its players who joined. So moments after the players hit their first shots in the debut event on Thursday, the tour dropped the hammer.“In accordance with the PGA Tour’s tournament regulations, the players competing this week without releases are suspended or otherwise no longer eligible to participate in PGA Tour tournament play, including the Presidents Cup,” the tour said in a statement to its members. It said the suspensions also applied to any PGA Tour affiliates — circuits like the lower-tier Korn Ferry Tour, tours in Canada and Latin America and, notably for the older players who joined the LIV series, the PGA Tour Champions series for golfers over 50.In addition, the PGA Tour said, the players who have resigned their memberships in the tour will be removed from the FedEx Cup points list — essentially ruling them out of the multimillion-dollar season-ending championship series — and are ineligible to use side doors like sponsor’s exemptions or past champion status to get into tour events.But in a letter explaining the suspensions to other pros, the tour’s commissioner, Jay Monahan, also included a direct warning to any players weighing offers to play in LIV Golf events when the series shifts to the United States later this month.“The same fate,” Monahan said of the bans, “holds true for any other players who participate in future Saudi Golf League events in violation of our regulations.”How did the players react?With a mix of caginess, disappointment and disdain. While the bans were announced almost as soon as the players hit their first shots, a few did not learn about the suspensions until they had completed their rounds.Phil Mickelson, whose participation has aroused the most interest, refused to comment, and the former U.S. Open champion Graeme McDowell said he had expected the punishment, and had already been in contact with lawyers.Ian Poulter insisted that he and the others in the field had not done anything wrong, and said he would appeal. “It makes no sense how I’ve played the game of golf for all this time, I’ve had two tour cards and the ability to play all over the world,” Poulter told reporters. “What’s wrong with that?”Sergio García, the Spanish player who had renounced his tour membership when he joined the LIV Golf Series, essentially said he didn’t care what the PGA Tour did. “I resigned a week and a half ago,” he said, “so whatever the PGA Tour says doesn’t — doesn’t go with me because I’m not a member.”That led to the following exchange with a reporter:Are you banned anyway?No, I’m not banned because I’m not a member of it.Not according to Jay Monahan?Well he received my letter. That’s up to him. It doesn’t bother me.Phil Mickelson was the biggest name to join the new series, but his comments about its Saudi backers have raised eyebrows, and led him into at least one apology.Matthew Lewis/Getty ImagesDo the players have genuine grievances?Some of the players who have signed up to the LIV series, and even many that have not, believe they are getting a raw deal from the PGA Tour. The biggest stars contend their earnings should be more commensurate with their status in the game, and they have pointed out how the best players in other sports earn far more than golfers do.Players and their representatives have often pointed out how golf’s main tours are able to secure hundreds of millions in television rights fees thanks to the star power of a handful of top tour professionals. But the money they make, however famous they are, has to be earned in the same way: through prize money. The career prize-money earnings of golf’s highest achievers, top stars like Woods or McIlroy, are equivalent to what the world’s best soccer players or an elite N.B.A. stars can earn from their teams in a single year. (To be clear: Both Woods and McIlroy have been able to make multiples of those on-course earnings through personal endorsements; Woods is reportedly now a billionaire.) Both have also earned sizable bonuses from the PGA Tour’s new program meant to measure a player’s appeal and popularity across the calendar year.But anger and action are different things: McIlroy is arguably the most high-profile opponent of the breakaway event among current tour players, and he has made several pronouncements that money should not be the main driver of golf’s development. And Woods also has spoken up in favor of the PGA Tour, reminding the world that much of his global fame is thanks to his achievements at tour events.How do the LIV Golf events work?LIV Golf has set up what are essentially shorter tournaments with smaller fields — three rounds instead of four, and with only 48 players competing instead of the rosters on the PGA Tour, which can be three times as large some weeks — and featuring concurrent individual and team play events.With the small field, there is no cut midway through the event to lop off the stragglers, and every round starts with a shotgun start, meaning players tee off from each hole on the course simultaneously and then proceed around the course’s layout from there.The LIV Golf individual competition will feel, in many ways, like a traditional golf event: three rounds, lowest score wins. The team event will see the players drafted by captains into four-man squads (teams with odd names, let’s be honest, like Fireballs and Majesticks) that will contest a separate competition, and for a separate prize pot, each week.This week’s leaderboard, for example, lists individual scores and team affiliations.How is that different from the PGA Tour?With rare exceptions, PGA Tour events generally consist of four-rounds of stroke play, in which players compete against one another to post the lowest score. And while the LIV Golf format might feel unusual for players and viewers, the ultimate goal — circle the 18-hole course in as few shots as possible — is the same.How many events are there?Eight this year, but plans to expand to 10 next year and even more in subsequent seasons are being drawn up. The first seven events this year make up what LIV Golf is calling its regular season. The eighth will be the team championship and include a four-day, four-round seeded match-play event.Those season-ending championships all include their own multimillion-dollar paydays for eligible players.Fans at the first LIV Golf event paid more than $80 each for the lowest-priced grounds passes.Matthew Lewis/Getty ImagesWhat’s with that name?LIV (rhymes with give) Golf chose Roman numerals for its name. If it’s been a while since you studied those in school, LIV translates to 54, which is the number of holes each player will complete in each event’s three-round format, which is one fewer round than a typical PGA Tour workweek, but for a lot more money.(Before you ask: The most recent N.F.L. championship game was Super Bowl LVI, or 56.)How can I watch?Despite its high-profile golfers and its big-money backing, LIV Golf has not yet secured a broadcast rights agreement in the United States — the most lucrative market for televised sports — and will be shown on lesser-watched streaming services in much of the world. (Here’s a full list of non-U.S. options.) That doesn’t mean you can’t watch in the United States, though: This week’s tournament will be available via live streams on LIVGolf.com, YouTube and Facebook.Normally, television networks would have jumped at the chance to show live sports during slow times on the calendar; witness yet another spring football league being shown on television. But ESPN, CBS, NBC and Amazon are in the first year of a nine-year agreement that has them collectively paying hundreds of millions of dollars annually to the PGA Tour to show tournaments. Those networks may have their fill of golf. They may also not want to court controversy, nor anger their business partner, the PGA Tour.History suggests, however, that if LIV Golf does prove to be a success, major rights agreements won’t be far behind. With consumers continuing to slowly abandon pay television, live sports is just about the only type of programming that delivers large, and lucrative, audiences anymore. And the streaming services that are luring those consumers away know that live sports is one of the best ways to get new customers, and keep old ones.So is this just a vanity project for Saudi Arabia?Not exactly. We asked Ben Hubbard, who covers the Middle East as the Beirut bureau chief for The Times and has written a book on Saudi Arabia’s crown prince, to explain the kingdom’s motivations in a bit more depth. His response:Saudi Arabia’s backing of the new series is the latest example of the way oil-rich Gulf monarchies use their vast wealth to invest in sports and cultural institutions in hopes of raising their countries’ international profiles and shifting how they are viewed by people in Western countries.Saudi Arabia’s investments in international sports and culture have accelerated rapidly since 2015, when Crown Prince Mohammed bin Salman began his ascent to become the kingdom’s de facto ruler and spearheaded a massive overhaul aimed at opening up its economy and culture.For more that a decade, that effort has included governments hosting Formula One races and professional boxing and wrestling matches; opening branches of world-class museums and universities like the Louvre Abu Dhabi and Georgetown University in Qatar; and buying up European soccer clubs. (Saudi Arabia’s sovereign wealth fund, which the crown prince leads as chairman, acquired the Premier League club Newcastle United last year.)Yasir Al-Rumayyan, in blue jacket, on Thursday. He is a governor of Saudi Arabia’s Public Investment Fund, which is financing the LIV Golf series, and the chairman of the Saudi-owned Premier League club Newcastle United.Matthew Lewis/Getty ImagesIn investing in golf, though, it appears that the Saudis are seeking to win over a different category of sports fan, according to Kristian Coates Ulrichsen, who studies Gulf politics at the Baker Institute for Public Policy at Rice University.“They are looking for an older, more professional market to try to make inroads to, a wealthier demographic,” Ulrichsen said.That group includes fans of former President Donald Trump, and perhaps even Trump himself, with whom the crown prince enjoys a close relationship.Two of the LIV Golf Series events, in fact, will be at Trump-owned courses: the first in late July, at the Trump National Golf Club in Bedminster, N.J., and the season-ending team championship in October, at Trump National Doral Miami.How has that gone over?Not always well. One of LIV Golf’s biggest signings, Mickelson, provoked outrage in February when he praised the series as a “once-in-a-lifetime opportunity” even as he called Saudi Arabia’s record on human rights “horrible” and used an expletive to describe the country’s leaders as “scary.” The project’s main architect, the former player Greg Norman, made things worse a few weeks later when he dismissed Saudi Arabia’s murder and dismemberment of Khashoggi by saying, “Look, we’ve all made mistakes.”Not that the pro golf’s existing power structures, including the PGA Tour, hold the moral high ground.What’s next?The tour’s next four events are in the United States, starting with a stop at Pumpkin Ridge Golf Club outside Portland, Ore., from June 30 to July 2, and then tournaments in New Jersey, Boston and Chicago. Trips to Thailand and Saudi Arabia follow, before the season-ending event in Florida. The full schedule is here.Kevin Draper contributed reporting. More

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    PGA Tour Suspends Players Who Joined Saudi-Backed LIV Golf Series

    The PGA Tour commissioner said pros taking part in the new LIV Golf Series were now ineligible for his tour’s events, and he warned others thinking of joining that they would face the same discipline.ST. ALBANS, England — It was only after they hit their first shots on Thursday that the professional golfers taking part in the new Saudi-financed LIV Golf Invitational Series would have learned how high the stakes they were playing for really were.Moments after the players set off down the fairways for the first time at the exclusive Centurion Club just outside London, the PGA Tour suspended 17 of them and declared they were “no longer eligible to participate” in events on the American-based tour or any of its affiliates.The punishment had been expected, but it also served as a warning: Any player that joins the nascent league in the future, the PGA Tour’s commissioner said in a letter to the competition’s members, could expect the same sort of banishment.“These players have made their choice for their own financial-based reasons,” the commissioner, Jay Monahan, wrote in a two-page letter to tour players that oozed contempt for the rebel tour and its players. “But they can’t demand the same PGA Tour membership benefits, considerations, opportunities and platform as you. That expectation disrespects you, our fans and our partners.”Before the event at the Centurion Club, a majority of players who had signed on with LIV Golf, including the PGA Tour veterans Dustin Johnson, Louis Oosthuizen, Kevin Na and Sergio García, said they had resigned from the PGA Tour, perhaps to avoid a suspension or lifetime ban. But Monahan’s letter said they faced excommunication anyway.LIV Golf organizers, who are expecting another wave of players to sign on to what is now the richest golf tour in history before the next stop of the eight-event series, in Oregon, later this month, quickly fired back with a statement of their own.“Today’s announcement by the PGA Tour is vindictive, and it deepens the divide between the Tour and its members,” the LIV Golf statement said. “It’s troubling that the Tour, an organization dedicated to creating opportunities for golfers to play the game, is the entity blocking golfers from playing. This certainly is not the last word on this topic. The era of free agency is beginning as we are proud to have a full field of players joining us in London, and beyond.”Some of the LIV Golf players, still completing their rounds after the event’s shotgun start sent every competitor off at the same time, only found out about the suspensions as they headed back toward the clubhouse.Britain’s Ian Poulter insisted that he and the others in the field had not done anything wrong, despite participating without the PGA Tour’s waiver. “Of course I’m going to appeal,” Poulter told reporters. “It makes no sense how I’ve played the game of golf for all this time, I’ve had two tour cards and the ability to play all over the world. What’s wrong with that?”Phil Mickelson, whose participation has aroused the most interest, and much controversy, refused to comment, saying he was not ready to discuss the PGA’s actions. Others, though, were more forthright, convinced that their banishment was related to golf’s established powers fearing competition. Graeme McDowell, who resigned from the PGA Tour 30 minutes before striking his first ball in the new tournament, said he had begun consulting lawyers in anticipation of what was to come.“We’ve spoken to the lawyers. We have the LIV legal team which are fantastic. We have our own legal team. Some players have decided out of an abundance of caution they were going to resign and just stay away from any litigation,” McDowell said.The PGA Tour memo acknowledged that many questions remained, such as whether it would eventually restore the eligibility of the players who have been lured to the LIV Golf circuit or those tempted to join them by the new tour’s huge appearance fees and a format that guarantees every entrant six-figure payouts at each event.Justin Thomas, No. 6 in the world, said he was “pleased” with the PGA Tour’s response.“Anybody that’s shocked clearly hasn’t been listening to the message that Jay and everybody’s been putting out,” Thomas said after his round Thursday at the Canadian Open. “They took that risk going into it, whether they thought it was a risk or not. Like I’ve said the whole time, I have great belief and great confidence in the PGA Tour and where we’re going and where we’re continuing to grow, and those guys just aren’t going to be a part of it.”The event itself, a curious mix of team and individual competitions, drew a crowd not dissimilar to other golf events, with many spectators dressed in golf attire and largely middle-aged or retired. A significant portion of the crowd took advantage of hundreds of free tickets that were given away by organizers.“Look at your audience here; it’s pale, male and stale like most sporting events in the U.K. So how is that growing the game of golf?” Robert O’Siochain, a sports marketing executive, said, questioning the claims made by the LIV Golf commissioner, Greg Norman, and others about how the new tour would revolutionize the sport.The buildup to the event has been overshadowed by questions over Saudi Arabia’s motives for investing $2 billion in the series, with players forced to defend themselves from accusations they have traded their reputations to burnish the image of Saudi Arabia in exchange for the biggest payday in their careers. Those issues were being volubly discussed by fans around the first tee, where the event’s two star attractions — Johnson and Mickelson — were preparing to find out just what they had gotten themselves into.Lee Westwood on the first day of the LIV Golf Invitational Series event outside London.Adrian Dennis/Agence France-Presse — Getty ImagesMickelson’s involvement has proved to be the most controversial. He provoked outrage in February when it was reported that he had praised the series as a “once-in-a-lifetime opportunity” even as he called Saudi Arabia’s record on human rights “horrible” and used an expletive to describe the country’s leaders as “scary.” Mickelson took himself out of the firing line, saying he would be taking a break from golf, before confirming his participation days before the start of the first LIV event. The impact of his behavior could most clearly be seen in his course attire. His trademark black outfit was missing the usual sponsor patches after most ended their agreements with him.Also stalking the first tee was Norman, the former world number one player who is LIV’s chief executive. Norman, accompanied by Majed Al Sorour, chief executive of the Saudi Golf Federation, embraced players after they had struck their first shots.For all of the discussions about Saudi Arabia’s involvement, there were very few signs of the kingdom’s relationship with the event. Instead, organizers, perhaps in an attempt to shift the attention away from the backers of the tournament, had dressed Centurion Club with British symbols. A military band dressed to resemble the red-coated guards stationed outside Buckingham Palace played popular standards, while a fleet of London’s famous black taxi cabs was hired to ferry players to and from the course.“We pick ’em up, drop ’em off and go home,” said John Davis, who has been driving cabs for 25 years. He said they had been recruited by a public relations company.The novelty of the event was apparent, with staff on site stressing they had just eight weeks to prepare. On the first hole, security staff and course volunteers were required to usher scores of spectators off the fairway as they trooped behind Mickelson after he had played his first shot. Others had difficulty following on-course developments because of a shortage of scoreboards, while even some of the most well-known names, including Lee Westwood of Britain, struggled to draw much of a crowd. Fewer than 50 people ringed the green as Westwood prepared to putt on the first hole.Despite the obvious growing pains and the opposition, the scale of Saudi Arabia’s investment suggests the established order is unlikely to see the back of the upstart anytime soon.“Eventually it will all go this way, the Saudi way,” said Tony Campbell, a retiree and a regular at international golf tournaments. “Why? Because they’re richer. Whoever is richer usually gets whatever they want.” More

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    Dustin Johnson Resigns From PGA Tour and Commits to Rival LIV Golf

    Johnson’s resignation could help him avoid a suspension or a lifetime ban from the tour’s commissioner, Jay Monahan, who has indicated that punishment on that level was a possibility.Dustin Johnson, a two-time major golf champion, surrendered his PGA Tour status on Tuesday and said that for the immediate future he planned only to play in major tournaments and events sponsored by the Saudi-backed LIV Golf circuit.Appearing at a news conference in advance of the first of eight LIV Golf events in 2022 that will begin Thursday at the Centurion Club outside London, Johnson also occasionally used terms like “right now” and “for now” when describing his decision to bolt from the PGA Tour.“For right now, I’ve resigned my membership on the tour,” said Johnson, who joined the PGA Tour in 2008 and is ranked 15th in the world. He added that he would play the LIV tour, “for now, that’s the plan.”The breakaway tour headlined by Greg Norman has promised hefty appearance fees and a format that guarantees every entrant six-figure payouts, with 48 players competing for $25 million in prize money in a 54-hole format with no cut. A report last week in The Telegraph said Johnson was paid $125 million to join LIV Golf, whose major shareholder is the Public Investment Fund, the sovereign wealth fund of Saudi Arabia worth more than $600 billion.Johnson’s PGA Tour resignation could help him avoid a suspension or a lifetime ban from the tour’s commissioner, Jay Monahan, who has indicated that punishment on that level was a possibility. But so far, the United States-based PGA Tour has remained quiet as Johnson and others, such as Phil Mickelson, the six-time major champion who has earned more than $94 million at tour events, have signaled that they will play in this week’s LIV Golf tournament. Monahan’s lack of response may just be a bit of institutional timing. PGA Tour players are not in violation of any of the tour’s regulations until they actually play in a rival event without permission — and the tour has not given its consent for any players requesting to play this week in England.One thing is certain: Under current guidelines, if Johnson is not a member of the PGA Tour, he cannot play in the biennial Ryder Cup, a ballyhooed competition between top golfers from the United States and Europe with a history that dates to 1927. Johnson has played in the Ryder Cup five times, including last year when he was undefeated in five matches and helped lead the United States to a dominating victory.Golfers on the driving range Tuesday at the Centurion Club. They will play 54 holes, and there is no cut.Adrian Dennis/Agence France-Presse — Getty ImagesBut on Tuesday, at least in his mind, the door was still open to play in the upcoming Ryder Cups.“Obviously all things are subject to change,” Johnson said. “Hopefully at some point, it will change and I’ll be able to participate. If it doesn’t, well, it was another thing I really had to think long and hard about. Ultimately, I decided to come to this and play out here.“The Ryder Cup is unbelievable and something that has definitely meant a lot to me. I’m proud to say I’ve represented my country, and hopefully I’ll get a chance to do that again. But I don’t make the rules.”Johnson’s eligibility for all the major golf championships is not a certainty, although on Tuesday the United States Golf Association released a statement that it would not bar any player who was eligible. “Our decision regarding our field for the 2022 U.S. Open should not be construed as the USGA supporting an alternative organizing entity, nor supportive of any individual player actions or comments,” the statement said. “Rather, it is simply a response to whether or not the USGA views playing in an alternative event, without the consent of their home tour, an offense that should disqualify them for the U.S. Open.” Johnson qualifies for a spot in the field in multiple ways, not the least of which being that he won the championship in 2016. The same is true for Mickelson, who already has a spot in the 2022 U.S. Open and in next month’s British Open.Johnson has also qualified for this year’s British Open because of his 2020 Masters victory. The Masters title would normally make him welcome at the Masters for many years to come, as well as at a fourth major, the P.G.A. Championship, for the next five years.But the Masters is run by Augusta National Golf Club, which has proved in the past that it would make decisions independently. The P.G.A. Championship is governed by the PGA of America. Before that event was held last month, the organization’s chief executive, Seth Waugh, pledged his loyalty to the established PGA Tour, which he referred to as part of golf’s existing ecosystem.“Our bylaws do say that you have to be a recognized member of a recognized tour in order to be a PGA member somewhere, and therefore eligible to play,” Waugh said, speaking of the P.G.A. Championship.Asked about the alternative LIV Golf tour, Waugh answered: “We think the structure of — I don’t know if it’s a league, it’s not a league at this point — but the league structure is somewhat flawed.”How easy it might be for players to try to jockey back and forth between the LIV Golf Invitational series and golf’s biggest events, including the PGA Tour, is not known. Professional golf is largely in uncharted territory, at least in modern times.The LIV Golf prize money and the reported upfront payments to Johnson, and to Mickelson who received a $200 million contract according to Golf Channel, are staggeringly large in comparison to payouts on the PGA Tour. Players scoring in the bottom half of the field after two rounds in most tour events typically earn nothing. And yet, the leading, young stars of the PGA Tour have nonetheless remained unwaveringly loyal.Louis Oosthuizen said on Tuesday that he planned to play only one more year on the PGA Tour.Adrian Dennis/Agence France-Presse — Getty ImagesJohnson is one of only two top 30 players to join LIV Golf. (Louis Oosthuizen, ranked 21st, is the other.) But the overwhelming majority of the rest in the top 30, who are both the vanguard overtaking the game and generally in their 20s or early 30s, have stood with the PGA Tour.Johnson is 37, and Oosthuizen is 39 and said on Tuesday that he only planned to play one more year on the PGA Tour. In fact, many of the golfers who have committed to this week’s LIV Golf event have seen a declining world ranking lately: Sergio Garcia, 42, was ranked 10th in the men’s world rankings five years ago is now 57th; Graeme McDowell, 42, was ranked 15th in 2012 and is currently No. 374; Ian Poulter, 46, was ranked 12th a decade ago and is now 92nd; Martin Kaymer, 37, the world’s top-ranked men’s golfer in 2011 is now ranked 215th.There is no inevitability that the PGA Tour’s young guard will maintain their solidarity, especially after next month’s British Open, the last major of the season, is contested. The PGA Tour schedule winds down in August when it turns toward the season-ending FedEx Cup playoffs, which awards the winner an ample $15 million. But some tour players who do not qualify for those playoffs might be enticed to enter some of the final, lucrative LIV Golf events in September and October.That might especially be true for golfers with lesser tour status, but they would most likely still face a suspension from the PGA Tour that could continue into next year. And perhaps beyond. Is that worth it?The situation, and the professional golf landscape, is evolving. Johnson, a prominent figure in golf, and Mickelson, a fading, aging — albeit popular — golf personality, have seemed to turn their backs on the status quo. At least temporarily, to hear some of Johnson’s words.Mickelson, it is worth noting, insisted on Tuesday that he planned to keep the lifetime PGA Tour membership he has earned in his long career.If it sounds knotty, keep in mind it could become more tangled. The next stage of golf’s burgeoning face-off may be in court. More

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    PGA Tour Denies Golfers Waivers for Saudi-Backed Tournament

    The tour has made it clear it will suspend players who defect to Greg Norman’s rival LIV Golf series, which is set to make its debut in England next month.The PGA Tour has sternly refused to grant its membership the ability to play in the inaugural event of a rival Saudi-backed golf tour, which will make its debut next month outside London. The move, announced in a memo to tour members Tuesday night, was hardly a surprise — the PGA Tour is protecting its business — but in the most gentlemanly of sports, it exposed uncharacteristic rancor.It is also pressuring the world’s best men’s golfers, who are highly paid entrepreneurs, to choose sides over where they will collect their millions of dollars in compensation. And not inconsequentially, the focus of the dispute is often the source of the alternative golf circuit, LIV Golf, whose major shareholder is the Public Investment Fund, the sovereign wealth fund of Saudi Arabia.The overwhelming likelihood is that only a small number of players with little standing on the established, American-based PGA Tour — plus a handful of golfers past their prime — will jump to the new golf series, which may not lack for money but currently lacks prestige, or even a TV contract.But if the start-up tour perseveres for years — also not a certainty — and keeps its promise to dole out purses that overshadow those on the PGA Tour, it could sow unrest down the line in a future generation of young pros, especially those raised outside the United States whose focus is not so centered on the PGA Tour.For now, scores of tour players, including everyone at the top of the men’s world rankings, have pledged their fealty to the PGA Tour.Several times, Rory McIlroy, a four-time major winner who is ranked seventh in the world, has declared the breakaway tour “dead in the water.” He has also disapproved of its underpinnings, saying, “I didn’t like where the money was coming from.” Aligning with McIlroy, 33, have been some dominant new faces of the game, like Jon Rahm, Collin Morikawa, Justin Thomas and Jordan Spieth.Caught in the dispute is one of the most renowned players in the sport, Phil Mickelson, who has stepped away from competitive golf for months since making comments in support of the breakaway league.Mickelson was one of several PGA Tour-affiliated players, including Sergio García of Spain and Lee Westwood of England, who applied for a release from the tour to play in the first event of a LIV Golf International Series at the Centurion Club near London from June 9 to 11.The tour is declining to grant those releases, which means players who choose to play in the LIV Golf event will be deemed in violation of tour regulations. Disciplinary action could include suspension or revocation of tour membership.Jay Monahan, the PGA Tour commissioner, has made it plain to the players this year that the tour will suspend players who defect to the rival league. The same may be true for a player who wants to play even one tournament on the LIV Golf schedule, which includes eight events from June to October, including one in Thailand and five in the United States. In late July, the host site will be Trump National Golf Club in Bedminster, N.J.Greg Norman, chief executive of LIV Golf Investments, at a news conference at the Centurion Club on Wednesday.Paul Childs/Action Images Via ReutersHours after the PGA Tour declined the players’ requests to play at the Centurion Club event, Greg Norman, a former major golf champion who is the chief executive of LIV Golf Investments, denounced the tour’s decision.“Sadly, the PGA Tour seems intent on denying professional golfers their right to play golf, unless it’s exclusively in a PGA Tour tournament,” Norman said. He added: “Instead, the tour is intent on perpetuating its illegal monopoly of what should be a free and open market. The tour’s action is anti-golfer, anti-fan and anti-competitive.”As if to up the ante, LIV Golf on Tuesday announced plans for more events from 2023 to 2025.The next step in the clash may be in court. Monahan has insisted that the tour’s lawyers believe its decision making will withstand legal scrutiny.While a court case will be less than riveting, the more compelling drama within the drama for golf will be Mickelson’s situation. He has only a few days to commit to playing in next week’s P.G.A. Championship, which he won last year when he became the oldest major champion at age 50. Mickelson has been linked to the LIV Golf circuit for months. In February, he was severely rebuked for incendiary comments attributed to him in support of the Saudi-backed tour.In an interview for a biography to be released next week, Mickelson told the journalist Alan Shipnuck that he knew of the kingdom’s “horrible record on human rights,” but that he was willing to help the new league because it was a “once-in-a-lifetime opportunity” to drastically increase the income of PGA Tour players.Shortly afterward, Mickelson, a six-time major winner who has earned nearly $95 million on the PGA Tour, was dropped by several of his corporate sponsors. He apologized and called his remarks “reckless.”Next week, perhaps while Mickelson is making final preparations for his return to competitive golf at the P.G.A. Championship, Shipnuck’s book, “Phil: The Rip-Roaring (and Unauthorized!) Biography of Golf’s Most Colorful Superstar,” will be released. It is expected to shed light on Mickelson’s gambling habits, among other things.Sergio García at the Wells Fargo Championship golf tournament this month in Potomac, Md.Mitch Stringer/USA Today Sports, via ReutersGarcía, another player who has long been considered a candidate to join the LIV Golf enterprise, recently expressed his support of the alternative tour in an unconventional way. Playing in last week’s PGA Tour event near Washington, García was apprised by a golf official of an on-course ruling that went against him. That decision was later determined to be erroneous (but not reversed). García, whose career PGA Tour earnings exceed $54 million, told the official, in a reaction picked up by a nearby television broadcast microphone: “I can’t wait to leave this tour.” He continued: “A couple of more weeks, I don’t have to deal with you anymore.”García, 42, represents the kind of professional golfer who might be most receptive to the promises of the LIV Golf enterprise. A Masters champion with 11 PGA Tour victories, he has been struggling to keep up with the more powerful, long-hitting young players taking over golf. His world ranking has slipped to 46th. He is also not American, like other golfers who are reported to have signed on with the breakaway tour. These players are most likely attracted to LIV Golf’s more global, and limited, schedule. Some players view the American tour as overbearing, restrictive and weighted toward events staged in the United States.In the meantime, there is a ruckus in the genteel world of golf. Its short-term impact is unlikely to rock the boat much. The question will be how long the rival tour can maintain sustainability, and whether that will be enough to seriously churn the sport’s customarily calm and lucrative waters. More