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      Who designed Aston Villa’s ‘wet look’ kit and what have players said about it?

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      EVERY year the world’s leading football clubs will change up their shirts for a different design.One club included on that list is Aston Villa – but who designed the kit and what have the players said in response? Here’s everything you need to know.
      Lucy Staniforth pictured wearing the kitCredit: Rex
      Who designed Aston Villa’s kit?
      Aston Villa’s 2023-2024 kit was designed by British kit supplier Castore.
      The Manchester-based manufacturer are in the second season of a ”multi-year” deal with the club.
      Castore’s tagline reads: “Demand better – premium performance.”
      Andy Murray had a deal with the sports brand before they moved into football with Rangers.
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      Since then the company has expanded rapidly, taking on deals with Newcastle, Villa and Wolves, as well as Feyenoord and many more.
      They also manufacture gear for McLaren and Red Bull Racing, the Irish national football team and England cricket.
      What have the players said about the new kit?
      Both the men’s and women’s team have reportedly complained about the new ”wet-look” shirt and say it impacts their performances.
      The kit appears to retain sweat and become heavy for those sporting the shirt.
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      This came to light in September 2023, as several fans and kit experts noticed that Villa’s Castore jerseys seemed to cling the players’ bodies.
      Members of the men’s first-team squad were left looking like they had been drenched during their Europa Conference League clash with Legia Warsaw.
      Although Villa’s home shirts appeared to suffer with the issue, Emiliano Martinez’s goalkeeper top appeared to be fine.
      Similarly, Aston Villa Women were forced to wear the ‘wet-look’ shirt as the WSL got underway with the Midlands-based side kicking things off against Manchester United.
      A source close to the team said they were “deeply concerned” about wearing the kits, with another describing them as feeling “really bad” to play in.
      Speaking ahead of kick-off, Aston Villa Women’s boss Carla Ward said: “It’s up to the football club’s legal team and Castore to discuss that and deal with that.
      “It’s something I’ve tried to completely ignore as difficult as that is.
      “The football club are in full control of that. They’ve been excellent with us, myself and the players around it.”
      The kit manufacturers responded to the controversy by stating they intend to ”address this issue as quickly as possible to meet the standards we expect”.
      A Castore spokesperson said: “There has been some media speculation about a potential issue in the football kit supplied by Castore to Aston Villa Football Club.
      ”We are working closely in collaboration with the club to address this issue as quickly as possible to meet the standards we expect. We would like to thank the club for their patience and support to date.
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      ”As a proud new British brand, we always hold ourselves to the highest of standards and strive to do everything we can to constantly improve the performance of our products. This means addressing any customer concerns with promptness and humility.”
      There have been reports that Villa could terminate their deal with Castore. More

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      Aston Villa women follow men in slamming new wet-look shirts ahead of WSL opener against Man Utd live on BBC

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      ASTON VILLA women stars have reportedly joined the men’s team in blasting their new wet-look kits.Members of the men’s first-team squad were left looking like they had been drenched during their Europa Conference League clash with Legia Warsaw.
      Aston Villa stars have been left fuming at the club’s wet-look kitsCredit: Alamy
      Fuming Villa bosses have approached kit supplier Castore for a solutionCredit: Rex
      The kit issue has sparked fears from Jacqui Oatley about how Villa’s women team will be impactedCredit: Alamy
      But the problem was not unique to that game, with the issue plaguing them since the start of the season.
      It has led to members of the team complaining the soaked kit was weighing them down.
      And Villa stars have now lost patience with kit supplier Castore.
      However, Villa’s women team have added their voices to the chorus of complaints against the kit, according to the Telegraph.
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      Aston Villa women kick off their Women’s Super League campaign against Manchester United live on the BBC this Sunday.
      A source close to the team said they were “deeply concerned” about wearing the kits, with another describing them as feeling “really bad” to play in.
      Manager Carla Ward is understood to also be aware of the team’s problems, having worn it in all but one of their pre-season friendlies.
      Villa will also be on TV on the second weekend of the season when they face Liverpool on October 8.
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      Furious club bosses are now said to have approached Castore for a quick solution.
      A report from the Mirror said the club will not take “no” for an answer due to the jersey being seen as a performance issue.
      Both men and women teams are hoping for a quick solution to the issue.
      Commentator Jacqui Oatley was left fearful at the impact of the kits on the Villa women’s team on for their opening WSL match.
      Castore are in the second season of a “multi-year” deal with Villa.
      The Manchester-based manufacturer’s tagline reads: “Demand better – premium performance.”
      Andy Brian, a commercial contracts lawyer and partner at law firm Gordons, explained to the Telegraph the potential fallout of the complaints.
      He said: “From a legal point of view, the key question will be whether the club’s agreement with the manufacturer contains a detailed specification of the products to be supplied and, if so, whether that spec extends to the composition and weight of the products.
      “Typically, manufacturers will supply one spec of product for replica kit sales, and another more high-performance spec for the athletes to wear.
      “In recent years, some manufacturers have also made higher spec ‘stadium shirts’ available for general sale at a premium price point.
      He continued: “If the supply contract contains a detailed spec which is not being achieved, then it will be pretty straightforward to resolve; Castore will have to supply according to that spec.
      “I don’t know what this contract says, but perhaps the more likely scenario is that Castore is supplying products which do comply with the contract, but Aston Villa are not happy with the quality.
      “Realistically, it will likely be resolved commercially, but it’s pretty embarrassing.”
      The men’s team have won four Premier League games this season, most recently a 1-0 win against Chelsea.
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      Their next league match sees them host high-flying Brighton.
      Villa women finished fifth in the WSL last season. More

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      Chelsea FINALLY get sponsor seven weeks into season as huge £40m deal approved by Premier League

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      CHELSEA have finally found a new shirt sponsor – seven weeks into the Premier League season.The Blues have been without a front-of-shirt sponsor since the campaign kicked off last month.
      Chelsea have been without a shirt sponsor since the start of the seasonCredit: Getty
      Infinite Athlete will become the club’s next sponsorCredit: Getty
      But according to The Telegraph, they have now been granted approval for Infinite Athlete to take over.
      Chelsea’s deal with the sports tech company is believed to be worth around £40million.
      It will see the logo feature on the front of both the men’s and women’s team shirts.
      The new Infinite Athlete-branded shirts are not expected to be worn during this weeks Chelsea’s Carabao Cup clash with Brighton.
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      However, they could feature from Monday’s match against Fulham.
      Infinite Athlete was established in July after being acquired by Tempus ex Machina, who also signed a deal with Chelsea in April.
      The company is an AI statistics provider and it works with broadcasters and streaming services with live information on player statistics and injuries.
      Prior to striking a deal with Infinite Athlete, Chelsea saw talks with gambling company Stake and streaming platform Paramount+ fall through.
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      Premier League chiefs refused to approve the club’s proposed deal with Paramount+ as they believed that such an agreement would upset broadcast partners.
      Meanwhile, the Blues scrapped plans to partner with Stake following fan backlash. More

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      Chelsea’s new 2023/24 third kit a ‘thing of beauty’ with fans loving the throwback to first ever shirt from 1905

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      CHELSEA supporters have reacted with delight to the club’s new third kit – a throwback to their first-ever shirt.Fans of Mauricio Pochettino’s team are now able to buy the latest offering as it went on sale.
      Chelsea have revealed their new third kit for the 2023/24 campaignCredit: Instagram @chelseafc
      The Eton Blue inspired design has proven to be a huge hit with supportersCredit: Instagram @chelseafc
      Chelsea’s Twitter account announced that it was now available for purchase with a short and sharp statement.
      It read: “Inspired by Eton Blue. A Chelsea original.
      “Our 2023/24 @nikefootball third kit pays homage to our first ever shirt, back in 1905.”
      And it seems to be a huge hit with supporters of the Premier League club as they quickly took to social media to share their love.
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      One response read: “Chelsea’s third kit is a thing of beauty.”
      Another declared: “We are winning the league with this kit.”
      “All three of this season’s kits are on fire,” said another happy punter.
      Another fan hailed it as “perfect” while a fellow supporter promised that they were “getting this definitely”.
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      The love-in for the retro throwback number continued as the images of the Nike designed kit continued to spread.
      “That is phenomenal,” said another, as a fellow fan said they were “delighted” with it.
      And another proudly declared: “Our 2023/24 kit is a thing of beauty. Love the nod to our heritage.” More

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      Arsenal fans love which rapper club have got to launch new collection as they say ‘real recognise real’

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      ARSENAL fans are in love with the club’s new fashion collection after it was launched by a rap superstar. The Gunners and Adidas have teamed up to create the LFSTLR range.
      Pusha T modelled Arsenal’s new fashion rangeCredit: Instagram @arsenal
      Football meets relaxed fashion in the new collection with Arsenal’s green and blue third shirt the inspiration of the new gear.
      The kit has been modified using doubleknit fabric and features an embroidered Arsenal badge and no Emirates sponsor.
      It is also made from 100 per cent recycled materials.
      The range was surprisingly not launched by Arsenal players like Bukayo Saka and Gabriel Jesus, who promoted the playing jersey.
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      Instead American rapper Pusha T modelled the new clothes.
      The 46-year-old’s most recent album “It’s Almost Dry” rose to seventh on the UK charts and he has featured on three top 40 hits in England and the US.
      He has also worked closely over the years with Pharrell Williams and Kanye West, while having a feud with Drake.
      Fans loved Pusha T’s involvement, one said: “Pusha T modelling our third kit that isn’t even our third kit? We’re actually massive.”
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      More joined in, adding: “These guys got Pusha T modelling our jerseys. Different level.”
      A third said: “Pusha T knows. Real recognises real.”
      Others were huge fans of the new range, saying: “Take. My. Money.”
      Another commented: “I speak for all of Arsenal fans that we will be buying it.”
      The club’s kits for this season have received mixed responses with supporters loving the home shirt but labelling the fluorescent away strip as “the worst in living memory.”
      The LFSTLR collection is based on this year’s third strip More

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      Arsenal unveil third kit as fans claim they ‘copied Man Utd’ and others are more interested in what Havertz is wearing

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      ARSENAL have unveiled their new green third kit – and fans have wasted no time in giving their opinions.After an 18-day delay, the design, which takes inspiration from their 1982/83 kit, was officially launched today.
      Declan Rice, Kai Havertz and Jurrien Timber unveil Arsenal’s new third kitCredit: Arsenal FC / Adidas
      Some Man Utd fans claimed it was a rip-off of their new kitCredit: Manchester United FC / Adidas
      The Gunners unveiled the kit with a video package on social mediaCredit: Arsenal FC / Adidas
      The clip features a number of local hotspots near to the EmiratesCredit: Arsenal FC / Adidas
      It features a “mineral green” base with navy shoulders and an “off-white stylised crest and sponsor logos” that the North London club say has “reinvented a cult classic fit for the present day”.
      The kit was unveiled alongside a film produced by Arsenal that “brings continental style to the streets of Islington”.
      It features summer signings Declan Rice, Jurrien Timber, Kai Havertz along with England and Arsenal Women’s star Leah Williamson in a production that includes notable landmarks from around the Emirates such as a kebab and ice cream shop as well as a chippie.
      And even Martin Odegaard got involved as the star-studded cast modelled the shirt along with a number of trendy outfits to accompany it.
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      The replica kit is available from Adidas for £80, while the authentic kit is priced at £110 and can be bought from the club directly.
      One fan responded to the unveiling with: “The advert is like a funeral. So sad.”
      Another thought it was a rip off of Manchester United’s new away kit, writing: “‘Copy United’s but remove the stripes’. Adidas: ‘OK.’”
      But an Arsenal fan hit back and said: “There is literally zero resemblance between these kits.”
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      After seeing new boy Kai Havertz striking a pose in the new jersey on top of collared shirt and a pair of loud trousers, another joked: “I’m definitely going to recreate this Harvetz look.”
      Another replied that the German ace looked “dope” while a fellow fan claimed he looked like he was from “a scene out of Matrix”.
      However, the inclusion of fellow new boy Timber sparked some sadness among supporters.
      The £40m Dutch defender, 22, went down during the Gunners’ 2-1 win over Nottingham Forest on Saturday.
      It has since been confirmed he has damaged his anterior cruciate ligament which could rule him out for the rest of the SEASON.
      And after he featured in the clip, one fan wrote: “Every time I see a photo of Timber I want to cry.”
      With a fellow Gooner responding to that with: “Same. Just feel so so sad. Hopefully will come back stronger.”
      Leah Williamson starred in the new kit unveilingCredit: Arsenal FC / Adidas
      The inclusion of injured new signing Jurrien Timber, right, left some fans sadCredit: Arsenal FC / Adidas
      The outfit choice of Kai Havertz, centre, also got Gooners talkingCredit: Arsenal FC / Adidas More

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      Leeds fans joke ‘now it’s starting to look MUCH better’ as Emma Louise Jones models ‘Fruit Salad’ third kit

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      LEEDS fans have said that their third kit is looking “much better” after the new shirt was modelled by Emma Louise Jones on Twitter.The Championship club released their third kit for the 2023/24 season on Tuesday.
      Emma Louise Jones modelled Leeds’ new third shirtCredit: Instagram @eljonesuk
      The kit has been panned by fans on social mediaCredit: Instagram @Leedsunited
      The BBC presenter is a massive Leeds fanCredit: Instagram / @eljonesuk
      The presenter hosts the BBC’s MOTDX programCredit: Instagram @eljonesuk
      Featuring a bright pink and yellow design with black trim, the shirt is said to be a nod to the club’s association with the peacock.
      It is understood that the link, which is represented by a colourful peacock print, stems from The Old Peacock pub close to Elland Road.
      The Adidas strip was modelled by players including Liam Cooper, Ethan Ampadu and Luke Ayling for the launch.
      Leeds fans were left generally unimpressed by the kit, with fans comparing it to Mr Blobby and fruit salad sweets.
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      But Leeds supporter and BBC presenter Emma Louise Jones was prepared to go against the grain and tweeted her admiration for the new shirt.
      She posted a selfie in the pink and yellow number and wrote: “I like it! (Also good for covering food and drink spillages) @LUFC”
      One fan replied: “Now the kit is starting to look much better!”
      While another wrote: “Looks quite good actually but then you’d look a million dollars in a bin liner, so tricky one to judge, I’ll have a look tonight.”
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      A third wrote: “Suits you, I’m still not a fan though, should be yellow can’t get my round anything else it’s just not Leeds.”
      A fourth was still unconvinced, saying: “I genuinely believe that is the most hideous Leeds shirt I’ve ever seen. Just goes to show that Emma looks good in anything.”
      Leeds could debut the new third kit away to Birmingham on Saturday.
      Daniel Farke’s side began their Championship campaign on Sunday following relegation from the Premier League.
      A stoppage time equaliser at home to Cardiff rescued a point after Leeds had been two goals down. More

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      Leeds release new kit but fans fume that it reminds them of MR BLOBBY and Fruit Salads

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      LEEDS fans have fumed that their new kit reminds them of Mr Blobby and Fruit Salads.The Championship club released their third kit for the 2023/24 season on Tuesday.
      Leeds have released their new third kitCredit: Instagram @Leedsunited
      Fans have fumed at the kit’s designCredit: Instagram @Leedsunited
      Featuring a bright pink and yellow design with black trim, the shirt is said to be a nod to the club’s association with the peacock.
      It is understood that the link, which is represented by a colourful peacock print, stems from The Old Peacock pub close to Elland Road.
      The Adidas strip was modelled by players including Liam Cooper, Ethan Ampadu and Luke Ayling for the launch.
      However, Leeds fans have been left unimpressed by the kit and have slammed the design on social media.
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      One supporter even compared it to 90s TV icon Mr Blobby’s pink and yellow spots.
      The character is famous of appearing alongside Noel Edmonds on Noel’s House Party.
      Others highlighted the similarities between the kit and Fruit Salad sweets.
      Sharing a picture of Mr Blobby, one fan tweeted: “Knew I had seen the new third kit somewhere else before.”
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      Another wrote: “Horrendous. Look like Fruit Salads lads.”
      A third added: “Looks like someone has scoffed a packet of refreshers and then vomited all over a shirt.”
      One more also commented: “Sorry, but it literally looks like vomit.”
      Leeds could debut the new third kit away to Birmingham on Saturday.
      Daniel Farke’s side began their Championship campaign on Sunday following relegation from the Premier League.
      A stoppage time equaliser at home to Cardiff rescued a point after Leeds had been two goals down.
      One fan compared the kit to Mr Blobby’s pink and yellow spotsCredit: Rex
      Another claimed the kit looks like Fruit Salad sweetsCredit: Alamy More