KSI and Logan Paul were pelted with bottles of Prime to the face on their tour of Europe… having asked fans to do so.
The pair of rivals-turned business partners took the trip over to Copenhagen for the release of their popular drinks brand.
And KSI sent the crowd wild when he screamed: “Drink Prime.”
And it appeared some fans went a little too crazy as they began to spray the beverage everywhere and chuck bottles at the celebrity duo.
Security did their best to fend them off but one was so perfectly aimed it bounced right off KSI’s bonce.
The YouTube star gave credit where credit is due as he tweeted: “That Prime bottle to my head was pinpoint.”
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As it turned out, the marketing geniuses set the whole thing up and actually asked fans to lob the bottles – so long as they were empty.
KSI, 30, and Paul, 28, took a tour of Europe stopping off at Munich, Barcelona, Copenhagen and finally Oslo.
During the trip, they announced a partnership with LaLiga champions Barca, having already sponsored Arsenal and the UFC.
The hydration drink was released to much fanfare in 2022 causing a craze, especially in the UK.
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Due to the limited UK stock upon its early release, fans were quite literally fighting in shops to get their hands on bottles.
But now almost all major supermarkets in the UK sell Prime, including Tesco.
KSI’s history with Paul goes back to their 2018 boxing match, which ended in a draw.
It resulted in a rematch which KSI won a year later when they controversially turned professional in America.
He is now six bouts in as a boxer and is in talks to next fight Tommy Fury, 24, who beat Paul’s brother Jake, 24, in February.
Meanwhile, Paul has extended his WWE contract and has a spot in this year’s Money in The Bank pay-per-view, on July 1.
Source: Boxing - thesun.co.uk
