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Adidas on verge of replacing New Balance as Celtic’s kit sponsor in record-breaking kit deal


CELTIC are on the verge of agreeing a Scottish record kit deal with adidas.

The Hoops’ current £25million-plus contract with New Balance runs out this summer.

 Celtic are looking to agree a money-spinning kit deal with adidas

Celtic are looking to agree a money-spinning kit deal with adidas

 Adidas currently sponsor Man Utd amongst a host of other European giants

Adidas currently sponsor Man Utd amongst a host of other European giantsCredit: PA:Press Association

SunSport understands talks are ongoing over a long-term deal with adidas – for even more cash.

If concluded, it would be the biggest kit contract in Scottish football history and would start next season.

Several leading brands have been fighting to replace New Balance as Celtic’s kit supplier.

But adidas are thought to be at the front of the queue after top-level discussions.

The sportswear giants already have Manchester United, Real Madrid, Bayern Munich and Juventus in their football stable.

Celtic now look set to be added to that portfolio in what would be a huge financial boost for the Scottish champions.



New Balance replaced Celtic’s long-term kit partners Nike in 2015 after agreeing a deal in excess of £25m.

But five years on, it’s expected an adidas contract would shatter that record-breaking agreement.

Celtic declined to comment when approached by SunSport.

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Source: Soccer - thesun.co.uk


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