A BRITISH firm is set to release a range of goods including booze using the name of footie superstar Diego Maradona.
Podium Ventures has signed a deal with the late Argentinian forward’s sisters, Lili and Rita.
Now they’ve applied to the Intellectual Property Office to trademark DM10, Lo Del Diego, OMFC, and D10S under numerous classifications including non-alcoholic and alcoholic beverages.
It now plans to launch drink, food, clothing and games under the brand of Maradona Global.
They also want to bring out a range of toiletries such as talcum powder.
Maradona was voted Fifa Player of the 20th Century in 2000.
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But the man who led Argentina to World Cup glory in 1986 with his “Hand of God goal” battled cocaine addiction and died of a heart attack aged 60 in 2020.
Podium boss Sanjay Wadhwani said: “I am thrilled to have the honour of building Maradona Global to share the story of a remarkable man.”
“From media and entertainment, gaming, apparel and footwear, to food and beverage and the metaverse, Maradona Global has ambitions to create unique opportunities for brands to be able to ‘work’ with Maradona again.”
Meanwhile, the shameless ref of the 1986 match is still planning to sell the winning ball at auction next month – which could win £3million.
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Source: Soccer - thesun.co.uk
