ARSENAL fans are all saying the same thing after the club announced it had extended its kit sponsorship deal with Adidas.
The sportswear giant has been paired with Arsenal since the 2019/20 season, but now this partnership has been extended until 2030.
And following the announcement, Arsenal fans were very vocal about the deal on social media.
One user said: “Sexy kits until 2030.”
A second user pleaded: “Extend until 2040.”
Another user echoed this sentiment and said: “Extend it forever please.”
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Many other fans added responses synonymous with social media.
Many simply offered up fire emojis, or used the letter “W” – meaning win.
One fan praised the decision highly, saying: “Cheers to more amazing kits.”
Another proclaimed: “YESSSSSS. Banger kits till 2030”.
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Gunners fans have been all over this season’s new kit designs, with fans particularly in love with the home and away kit.
One of the club’s most memorable kits – the so-called ‘bruised banana’ – was relaunched by Adidas shortly after their current partnership was formed much to the jubilation of fans including Arsenal legend Ian Wright.
Arsenal and Adidas have also released a number of special edition kits, including one in August to celebrate the then-upcoming Notting Hill carnival.
Previously, the club’s kits were designed by Puma, in a deal which ran from 2014 up until Adidas took over the rights.
In a statement on the club’s website, Arsenal described the new deal as “one of the most progressive partnerships in the world sport.”
They said: “We’ve broken new ground with compelling purpose-led campaigns and product ranges rooted in London’s culture which continue to inspire and engage our supporters around the world.
“The extended partnership will have an increased focus on Arsenal Women with enhanced marketing rights that will bring greater global exposure for the team and players – continuing our joint commitment to drive the women’s game forward.”
Adidas CEO Kasper Rorsted added: “The work we have done with Arsenal has broken new ground in football partnerships and both on and off the pitch Arsenal continues to be at the forefront of the sport.”
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“We’re truly excited to continue to support both the men’s and women’s teams, delivering the very best for the athlete.
“We believe in helping the local community in London, investing in the causes and issues that matter most to them, and through exciting products and authentic storytelling, we’re looking forward to celebrating the rich and diverse Arsenal fanbase globally in the years ahead.”
Source: Soccer - thesun.co.uk
