ADIDAS have launched a new range of kits in collaboration with Pharrell Williams – but fans are split over the retro design.
Manchester United, Arsenal, Juventus, Real Madrid and Bayern Munich have been given the treatment by the Humanrace creative director and musician.
Manchester United’s kit is based on the club’s 1990-92 away shirtCredit: Adidas
Pierre-Emerick Aubameyang modelled the Arsenal design, based on the bruised banana kit worn by Ian WrightCredit: Adidas
The United offering is based around the club’s ‘snowflake’ blue and white away kit from the early 1990s.
Inspired by the house music scene of that era, the tie-dye effect was modelled by Marcus Rashford – one of several stars showing off the new range.
Arsenal’s update came from the Gunners’ famous bruised banana away shirt, with the Bayern design also emanating from their early 90s kit.
More recent shirts were chosen as inspiration for the Real Madrid and Juve kits, with the 2014-15 Yohji Yamamoto design chosen for Los Blancos and a pink jersey for the Italians.
Adidas collaborator Pharrell said of the range: “History is what shapes the future, and sometimes in order to look forwards, first we need to look back.
“The most important part of the process with this collection was to learn of each club’s legacies and how each defining moment of their histories were captured and preserved from a design perspective.
“Each of the new jerseys are symbols of the five club’s legacies and a true celebration of the universality of sport.”
But many fans were less than impressed, one onlooker comparing the efforts to the winner of ‘a kids’ competition’.
Bayern Munich’s shirt is based off an early 90s’ away kit
Real Madrid’s design is an update on a Yohji Yamamoto dragon kit
Paulo Dybala modelled the Juventus shirt
One fan remarked: “Looks like something you’d pick up at a market in Southeast Asia for around £3.”
While Jeffrey tweeted: “10/10 these are crimes worthy of the Kit-Hague.”
Another Twitter user wrote: “It looks like a competition where kids draw the kits.”
But Chris was a fan, posting: “This club and adidas going to bankrupt me.”
An Adidas statement on the kits read: “Each of the co-created jerseys were informed by each club’s past with their legacies serving as the foundations of the design process.
“These moments were reimagined to reflect today’s football culture through the lens of the Humanrace design ethos; inspired by and in celebration of the imperfect beauty of the human spirit.”
The kits received a mixed reaction on social mediaCredit: Adidas
Mason Greenwood also showed off the United offeringCredit: Adidas
Football fans can now see what goes on in Man Utd dressing room
Source: Soccer - thesun.co.uk
